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Online now beats newspapers

By + on March 29, 2006 in Business, Marketing, public relations

For those who still underestimate the implications of the internet on communications and media think about the fact that online advertising grew by 65.6 per cent in 2005 to £1.4 billion. National newspaper advertising was only worth £1.9 billion.

They know something most PRs don’t. Follow the eyeballs people.

Hat tip Open.


About Stuart Bruce

International communications consultant and PR trainer specialising in online public affairs, digital corporate communications, online PR and social media; frequent national media commentator and conference speaker.
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  • http://www.open.typepad.com Antony Mayfield

    I jumped the gun sligthly on my original post – online *will* overtake newspapers later this year… point of the story remains the same though!

    Thanks for the hat-tip! :-)