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Month: May 2006

4

Can business blogs be too personal?

Posted on May 17, 2006 by Stuart Bruce

If you read Microsoft mega-blogger Robert Scoble’s blog you’ll know that his mother is seriously ill and that the Scobleizer has taken offence that he’s still getting pitched by PR companies. This raised lots of questions for me. Not very…
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Business, public relations
1

Manchester Evening News new business editor

Posted on May 16, 2006 by Stuart Bruce

The Manchester Evening News (MEN) has appointed deputy business editor Chris Barry as its new business editor. The MEN carries two pages of business news every day and recently relaunched its business section which is published every Tuesday as a…
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Business, Media, public relations
6

Why social media news releases won’t work – yet

Posted on May 11, 2006 by Stuart Bruce

In the comments Tina Lang-Stuart of Shift Communications (of Boston and San Francisco) is questioning my stance on the death of the news release and the benefits of the alternative ‘social media news release’. She wants: To deliver some background…
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Business, Marketing, Media, Podcast, public relations
1

Why social media news releases won’t work – yet

Posted on May 11, 2006 by Stuart Bruce

In the comments Tina Lang-Stuart of Shift Communications (of Boston and San Francisco) is questioning my stance on the death of the news release and the benefits of the alternative ‘social media news release’. She wants: To deliver some background…
Continue Reading →

Business, Marketing, Media, Podcast, public relations
1

Ether.com provides extra income for consultants

Posted on May 11, 2006 by Stuart Bruce

Anita Campbell’s Small Business Trends reports on an interesting new Web 2.0 business called Ether.com. It is a site designed to make it easy for consultants to offer short telephone consultations. You place a button on your website and invite…
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Business, public relations
7

Tom Foremski: “journalist’s spin”

Posted on May 10, 2006 by Stuart Bruce

As I work on my presentation for Friday’s Delivering the New PR conference I’m listening to the For Immediate Release interview with Tom Foremski of SiliconValleyWatcher. It’s a very good interview. They are discussing Tom’s post about Die Press Release!…
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Business, Media, Podcast, public relations, Reputation Management
1

PR Week UK is podcasting – about the royal family!

Posted on May 8, 2006 by Stuart Bruce

My news feeds have just revealed this little bit of news. PR Week UK is now podcasting. Great is probably your first thought, but wait until you see what they are actually doing. The podcast is in partnership with the…
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Business, CIPR, Media, Podcast, public relations, Reputation Management

Liverpool Daily Post launches thebusinessweek.co.uk

Posted on May 8, 2006 by Stuart Bruce

UK Press Gazette reports that the Liverpool Daily Post has launched thebusinessweek.co.uk, which it claims is the first standalone business site by a British regional newspaper. It has RSS feeds and a weekly business podcast by business editor Bill Gleeson….
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Business, Media, Podcast
2

Lewis’ Morgan McLintic on why staff churn can be a good thing

Posted on May 8, 2006 by Stuart Bruce

An excellent example of why blogs work is Morgan McLintic on PR and more recently Drew B’s take on tech PR (ie when I found out he worked for Lewis). You see as a tech PR person based in the…
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Government, Politics, public relations, Public Sector
1

WSJ columnist advice on how to be a press expert

Posted on May 8, 2006 by Stuart Bruce

Wall Street Journal columnist Jeremy Wagstaff has some good advice on how to be a press expert. Technorati : PR, interview, media, press, public relations
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Business, Media, public relations, Reputation Management

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