Stuart Bruce

International Public Relations Adviser | Trainer | Author | Media Commentator | Conference Speaker | University Lecturer | Online PR | Digital Corporate Communications | Crisis Communications | Digital Public Affairs

2 Comments

  1. Hmm, yes, but remember to use it for good, not evil.

    Still, it would up the general quality of case studies if they were written in that way. Good luck getting the clients to sign them off, though… "But why isn't the product's name in the first paragraph?"

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