Public relations, social media and word of mouth
UK Labour Party blog to debate future direction
I have often been critical, extremely critical, of the UK Labour Party’s failure to get to grips with social media. But I have to say that it is now getting better and better every week.
The latest move announced by party chair Hazel Blears is a sort-of blog for Labour Party members and supporters to discuss the renewal of the party. On the face of it this is an excellent initiative. It isn’t a blog in the strictest sense, but is a good example of how a blog is just a communications tool that can be used in a variety of ways, depending on your objectives.
DISCLAIMER: I am a Labour Party member.
XP: Stuart’s Soapbox
tags: Labour+Party, UK, politics, consultation
| Print article | This entry was posted by Stuart Bruce on September 14, 2006 at 16:10, and is filed under Politics. Follow any responses to this post through RSS 2.0. Both comments and pings are currently closed. |
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Simon Wharton
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Stephen Newton
