The panel to discuss PR in the boardroom is moderated by Sandra MacLeod of ECHO Research and includes:
- Simon Lewis, Group Corporate Affairs Director, Vodafone
- Gareth Wynn, Director of Communications, EDF Energy
- Jonathan Chandler, Director, International Strategic Communications, APCO Worldwide
Do you believe that PR should always be a main board report to the CEO?
80% yes 20% no
Do you believe that PR is the poorer cousin to marketing and advertising?
38% yes 63% no
Do you believe that PR has come of age as a fully-fledged management function?
41% yes 59% no