…the world’s leading…, Simon Collister and Rob Skinner all recently noticed that postings on A PR Guy’s Musings have declined steeply in the last few months. Lots of reasons – working for Alan Johnson on his deputy leadership bid, having a baby, lots of work on the house, my mum is ill – but now it’s time to come clean on the main reason – I’ve been starting Wolfstar, a new public relations consultancy.
Those of you who’ve been following this blog for a while will know that after years of enjoying the freelance/small consultancy life I was beginning to get frustrated at the number of fantastic new business opportunities that I was missing because BMA PR wasn’t big enough.
That’s why in March I was delighted to be approached by two other senior PR people in Leeds who wanted me to join them in starting a new consultancy. By mid-April we were up and running. Wolfstar is going to be a traditional public relations consultancy, but as you might expect we’ll also be doing lots in the social media, new PR, PR2.0 space (I still don’t like PR2.0 for all the reasons I’ve talked about before, but it is a convenient shorthand).
At the moment the only other director that is active is Susie Lawrence, because our third founder can’t join the the business for another few weeks. However, we already have two new members of the team – our account manager Sebastian Mysko who has been with us since April and account executive Beth Kay who started a couple of weeks ago. Beth was one of the many who responded to my blog post We’re recruiting – send us your CVs.