Ethics, cheer leaders and word of mouth marketing

Over on the Wolfstar blog there is quite a vigorous debate on word of mouth marketing and the ethics of marketing to young people. I’ve also just put up our ‘blog rules‘ and would really welcome comments on either the youth marketing debate or the blog rules.


About Stuart Bruce

International communications consultant and PR trainer specialising in online public affairs, digital corporate communications, online PR and social media; frequent national media commentator and conference speaker.
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