Comments on: Financial Times asks “Is blogging good value for the C-suite?” http://stuartbruce.biz/2008/07/financial-times.html Public relations, corporate communications and social media Wed, 23 May 2012 15:56:00 +0000 hourly 1 http://wordpress.org/?v=3.3.2 By: WebUrs http://stuartbruce.biz/2008/07/financial-times.html/comment-page-1#comment-746 WebUrs Mon, 06 Oct 2008 20:16:45 +0000 http://www.stuartbruce.eu/?p=286#comment-746 <p>Stuart</p> <p>How about registering yourself and taking a a test-drive at <a href="http://My.ComMetrics.com" rel="nofollow">http://My.ComMetrics.com</a></p> <p>Urs</p> Stuart

How about registering yourself and taking a a test-drive at http://My.ComMetrics.com

Urs

]]> By: Stuart Bruce - Wolfstar http://stuartbruce.biz/2008/07/financial-times.html/comment-page-1#comment-745 Stuart Bruce - Wolfstar Tue, 15 Jul 2008 10:04:47 +0000 http://www.stuartbruce.eu/?p=286#comment-745 <p>Hi Urs, thanks for commenting. I guessed the "confusing" element might have been down to length, great that you managed to pack so much in!</p> <p>On the "expensive" I still think that it is less than the equivalent time that a CEO could have to spend to prepare for and attend say an external or employee conference, or a media interview.</p> Hi Urs, thanks for commenting. I guessed the "confusing" element might have been down to length, great that you managed to pack so much in!

On the "expensive" I still think that it is less than the equivalent time that a CEO could have to spend to prepare for and attend say an external or employee conference, or a media interview.

]]> By: Urs E. Gattiker http://stuartbruce.biz/2008/07/financial-times.html/comment-page-1#comment-744 Urs E. Gattiker Sun, 13 Jul 2008 11:03:32 +0000 http://www.stuartbruce.eu/?p=286#comment-744 <p>Salue Stuart</p> <p>Thanks for the link to our post Financial Times - is blogging good value? <a href="http://commetrics.com/?p=129" rel="nofollow">http://commetrics.com/?p=129</a> </p> <p>If you allow, I would like to point out three things:</p> <p>a) if the article is slightly confusing to you - the explanation might be the limits of words I was able to use for that one less than 800 (I think I used 706) - a tough subject to explain in such few words, at least for me (possibly not for you as PR expert - you used 624 words to make your case here);</p> <p>b) Blogging as a CEO is an expensive option because the 2-4 hours or so spent to prepare your posts, respond to comments, keep abreast new developments carries opportunity costs one should not ignore ... and doing it wrong can cause a lot of damage to your corporation's reputation;</p> <p><br /> c) the error you got on the site <a href="http://My.ComMetrics.com" rel="nofollow">http://My.ComMetrics.com</a> is not that big a surprise to me, since it is in Alpha. Naturally, the one we use for clients works nicely.... AND</p> <p>- we don't allow people to register yet, whilst<br /> - we are adding new features as you read this comment.</p> <p>As a non-PR guru (in contrast to you) I focus on the software side and try to make sure it works. I hope you will come back soon and give our software another shot.</p> <p>In the meantime, I took the liberty to enter your blog's URL into our database so we are tracking it as of today. Thanks again for stopping by.</p> <p>Salue Urs</p> <p>PS. I am looking forward getting it all explained about the value of c-suite blogging in one of your upcoming posts. I am sure you have some very valuable insights to contribute. Thanks for sharing them.</p> Salue Stuart

Thanks for the link to our post Financial Times – is blogging good value? http://commetrics.com/?p=129

If you allow, I would like to point out three things:

a) if the article is slightly confusing to you – the explanation might be the limits of words I was able to use for that one less than 800 (I think I used 706) – a tough subject to explain in such few words, at least for me (possibly not for you as PR expert – you used 624 words to make your case here);

b) Blogging as a CEO is an expensive option because the 2-4 hours or so spent to prepare your posts, respond to comments, keep abreast new developments carries opportunity costs one should not ignore … and doing it wrong can cause a lot of damage to your corporation's reputation;

c) the error you got on the site http://My.ComMetrics.com is not that big a surprise to me, since it is in Alpha. Naturally, the one we use for clients works nicely…. AND

- we don't allow people to register yet, whilst
- we are adding new features as you read this comment.

As a non-PR guru (in contrast to you) I focus on the software side and try to make sure it works. I hope you will come back soon and give our software another shot.

In the meantime, I took the liberty to enter your blog's URL into our database so we are tracking it as of today. Thanks again for stopping by.

Salue Urs

PS. I am looking forward getting it all explained about the value of c-suite blogging in one of your upcoming posts. I am sure you have some very valuable insights to contribute. Thanks for sharing them.

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