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	<title>Comments on: National Express East Coast: Lions led by donkeys</title>
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	<link>http://stuartbruce.biz/2009/01/national-express-east-coast-lions-led-by-donkeys.html</link>
	<description>Public relations, corporate communications and social media</description>
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		<title>By: Richard R</title>
		<link>http://stuartbruce.biz/2009/01/national-express-east-coast-lions-led-by-donkeys.html/comment-page-1#comment-2616</link>
		<dc:creator>Richard R</dc:creator>
		<pubDate>Sat, 02 Jan 2010 21:47:13 +0000</pubDate>
		<guid isPermaLink="false">http://www.stuartbruce.eu/?p=247#comment-2616</guid>
		<description>&lt;p&gt;You&#039;ve hit the nail on the head here.  It&#039;s a classic case of how finance and operations departments in big business have an arrogant disregard for customers.  So long as the Finance and Ops Directors hit their targets they&#039;ll do fine.&lt;/p&gt;&lt;br&gt;&lt;p&gt;I pray that they don&#039;t have a marketing department.  If they do - they should hand their heads in shame.  The customer experience is shocking, and they either haven;t bothered to trial it for themselves,  or they&#039;re too scared of the growly Ops and Finance directors who concern them with the real business of running a railway...hitting bonus.&lt;/p&gt;&lt;br&gt;&lt;p&gt;For the first time in ages we thought long and hard about driving down to London this week.&lt;/p&gt;&lt;br&gt;&lt;p&gt;In the end we went for the train and regretted every second.  Cold, draughty, uncomfortable.  Disgusting toilets - like third world disgusting, I won&#039;t go into detail.&lt;/p&gt;&lt;br&gt;&lt;p&gt;The disregard for customers has extended to the train guard.  She read a 10 minute announcement outlining who was allowed to be a customer on that train and who wasn&#039;t.  Anyone who didn&#039;t qualify (i.e. had the temerity to purchase a cheap a ticket) would be penalised by having to pay the &#039;correct&#039; (i.e. full price) fare.&lt;/p&gt;&lt;br&gt;&lt;p&gt;When she did come round, it felt like our tickets were being inspected by the a Soviet border guard &quot;papers!  you are not authorised to travel.  Come vith me....&quot;.  &lt;/p&gt;&lt;br&gt;&lt;p&gt;And the worst thing...the bloody a announcer as you leave every single station offering teas, coffees, hot and cold sandwiches...  Why does the phone always ring at that point?!&lt;/p&gt;&lt;br&gt;&lt;p&gt;Let&#039;s get together and commission a PR and marketing agency Leeds to London minibus service.  We could probably get an EU grant for it!&lt;/p&gt;</description>
		<content:encoded><![CDATA[<p>You&#39;ve hit the nail on the head here.  It&#39;s a classic case of how finance and operations departments in big business have an arrogant disregard for customers.  So long as the Finance and Ops Directors hit their targets they&#39;ll do fine.</p>
<p>
<p>I pray that they don&#39;t have a marketing department.  If they do &#8211; they should hand their heads in shame.  The customer experience is shocking, and they either haven;t bothered to trial it for themselves,  or they&#39;re too scared of the growly Ops and Finance directors who concern them with the real business of running a railway&#8230;hitting bonus.</p>
<p>
<p>For the first time in ages we thought long and hard about driving down to London this week.</p>
<p>
<p>In the end we went for the train and regretted every second.  Cold, draughty, uncomfortable.  Disgusting toilets &#8211; like third world disgusting, I won&#39;t go into detail.</p>
<p>
<p>The disregard for customers has extended to the train guard.  She read a 10 minute announcement outlining who was allowed to be a customer on that train and who wasn&#39;t.  Anyone who didn&#39;t qualify (i.e. had the temerity to purchase a cheap a ticket) would be penalised by having to pay the &#39;correct&#39; (i.e. full price) fare.</p>
<p>
<p>When she did come round, it felt like our tickets were being inspected by the a Soviet border guard &quot;papers!  you are not authorised to travel.  Come vith me&#8230;.&quot;.  </p>
<p>
<p>And the worst thing&#8230;the bloody a announcer as you leave every single station offering teas, coffees, hot and cold sandwiches&#8230;  Why does the phone always ring at that point?!</p>
<p>
<p>Let&#39;s get together and commission a PR and marketing agency Leeds to London minibus service.  We could probably get an EU grant for it!</p>
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		<title>By: michael.kiely@chorusgroup.co.uk</title>
		<link>http://stuartbruce.biz/2009/01/national-express-east-coast-lions-led-by-donkeys.html/comment-page-1#comment-644</link>
		<dc:creator>michael.kiely@chorusgroup.co.uk</dc:creator>
		<pubDate>Thu, 05 Feb 2009 15:09:34 +0000</pubDate>
		<guid isPermaLink="false">http://www.stuartbruce.eu/?p=247#comment-644</guid>
		<description>&lt;p&gt;stuart&lt;br /&gt;
i travel up from kings x to newcastle every fri and even though i get the email alert for advanced tickets they have shot up in price. at least gner gave you 10% off when you booked on line but thats now gone by the board. how i wish BR  was still running. or better still grand central ran up to newcastle.&lt;/p&gt;

</description>
		<content:encoded><![CDATA[<p>stuart<br />
i travel up from kings x to newcastle every fri and even though i get the email alert for advanced tickets they have shot up in price. at least gner gave you 10% off when you booked on line but thats now gone by the board. how i wish BR  was still running. or better still grand central ran up to newcastle.</p>
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		<title>By: James Mead</title>
		<link>http://stuartbruce.biz/2009/01/national-express-east-coast-lions-led-by-donkeys.html/comment-page-1#comment-643</link>
		<dc:creator>James Mead</dc:creator>
		<pubDate>Fri, 23 Jan 2009 13:14:55 +0000</pubDate>
		<guid isPermaLink="false">http://www.stuartbruce.eu/?p=247#comment-643</guid>
		<description>&lt;p&gt;Good stuff. One small thing - I think NXEC is more commonly used than NEEC - even by the company themselves.&lt;/p&gt;

</description>
		<content:encoded><![CDATA[<p>Good stuff. One small thing &#8211; I think NXEC is more commonly used than NEEC &#8211; even by the company themselves.</p>
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		<title>By: Mark Hanson</title>
		<link>http://stuartbruce.biz/2009/01/national-express-east-coast-lions-led-by-donkeys.html/comment-page-1#comment-642</link>
		<dc:creator>Mark Hanson</dc:creator>
		<pubDate>Tue, 20 Jan 2009 11:14:01 +0000</pubDate>
		<guid isPermaLink="false">http://www.stuartbruce.eu/?p=247#comment-642</guid>
		<description>&lt;p&gt;Train companies (and making them better) are my passion&lt;/p&gt;

&lt;p&gt;Was thinking what to write here and it inspired me to go and post and link to this&lt;/p&gt;

&lt;p&gt;&lt;a href=&quot;http://pr-media-blog.co.uk/biggest-social-media-opportunity-of-2009/&quot; rel=&quot;nofollow&quot;&gt;http://pr-media-blog.co.uk/biggest-social-media-opportunity-of-2009/&lt;/a&gt;&lt;br /&gt;
&lt;/p&gt;

</description>
		<content:encoded><![CDATA[<p>Train companies (and making them better) are my passion</p>
<p>Was thinking what to write here and it inspired me to go and post and link to this</p>
<p><a href="http://pr-media-blog.co.uk/biggest-social-media-opportunity-of-2009/" rel="nofollow">http://pr-media-blog.co.uk/biggest-social-media-opportunity-of-2009/</a></p>
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		<title>By: Sarah Gillingwater</title>
		<link>http://stuartbruce.biz/2009/01/national-express-east-coast-lions-led-by-donkeys.html/comment-page-1#comment-641</link>
		<dc:creator>Sarah Gillingwater</dc:creator>
		<pubDate>Mon, 19 Jan 2009 18:15:29 +0000</pubDate>
		<guid isPermaLink="false">http://www.stuartbruce.eu/?p=247#comment-641</guid>
		<description>&lt;p&gt;Stuart - Can I second what you&#039;ve said there? As a regular traveller between Leeds and London (although not in first class as I&#039;m using taxpayers&#039; money) the service has been appalling recently. Last week I had a seat reservation and the carriage didn&#039;t even exist. &lt;/p&gt;

&lt;p&gt;And a couple of weeks ago I wrote an engry email to the wi-fi people echoing your thoughts - I know the service is free now, but I&#039;d rather pay for something that worked. Unfortunately I couldn&#039;t send it as there wasn&#039;t a working connection...&lt;/p&gt;

</description>
		<content:encoded><![CDATA[<p>Stuart &#8211; Can I second what you&#39;ve said there? As a regular traveller between Leeds and London (although not in first class as I&#39;m using taxpayers&#39; money) the service has been appalling recently. Last week I had a seat reservation and the carriage didn&#39;t even exist. </p>
<p>And a couple of weeks ago I wrote an engry email to the wi-fi people echoing your thoughts &#8211; I know the service is free now, but I&#39;d rather pay for something that worked. Unfortunately I couldn&#39;t send it as there wasn&#39;t a working connection&#8230;</p>
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		<title>By: simoncollister</title>
		<link>http://stuartbruce.biz/2009/01/national-express-east-coast-lions-led-by-donkeys.html/comment-page-1#comment-640</link>
		<dc:creator>simoncollister</dc:creator>
		<pubDate>Mon, 19 Jan 2009 10:06:20 +0000</pubDate>
		<guid isPermaLink="false">http://www.stuartbruce.eu/?p=247#comment-640</guid>
		<description>&lt;p&gt;Funnily enough, I was considering a similar post on Friday night travelling. Travelling from Peterborough to York 1st class - unclean table and dairystix galore. &lt;/p&gt;

&lt;p&gt;Similarly I experimented with commuting via NEEC to work instead of the cheaper First Capital service. It more expensive I thought but better seating/tables and free wifi. Unfortunately my suspicions were confirmed. *Finding* a seat was difficult most mornings and wifi was all but non-existent.&lt;/p&gt;

&lt;p&gt;Something must be done.&lt;/p&gt;

</description>
		<content:encoded><![CDATA[<p>Funnily enough, I was considering a similar post on Friday night travelling. Travelling from Peterborough to York 1st class &#8211; unclean table and dairystix galore. </p>
<p>Similarly I experimented with commuting via NEEC to work instead of the cheaper First Capital service. It more expensive I thought but better seating/tables and free wifi. Unfortunately my suspicions were confirmed. *Finding* a seat was difficult most mornings and wifi was all but non-existent.</p>
<p>Something must be done.</p>
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		<title>By: Stephen Waddington</title>
		<link>http://stuartbruce.biz/2009/01/national-express-east-coast-lions-led-by-donkeys.html/comment-page-1#comment-639</link>
		<dc:creator>Stephen Waddington</dc:creator>
		<pubDate>Fri, 16 Jan 2009 10:41:06 +0000</pubDate>
		<guid isPermaLink="false">http://www.stuartbruce.eu/?p=247#comment-639</guid>
		<description>&lt;p&gt;Stuart,&lt;/p&gt;

&lt;p&gt;Brilliant post. You know I use the Newcastle to London service each week. I&#039;ve turned against National Express I&#039;m afraid after blatant cost cutting across the service, and changes to the restaurant service and the frequent traveler programme.&lt;/p&gt;

&lt;p&gt;The service is now run by a team of staff that were contracted across from GNER that are completely demoralised, particularly in the dining service.&lt;/p&gt;

&lt;p&gt;Like you, none of the people I regularly travel with were surveyed about the dining services, but National Express has clearly used this as a ruse to change the terms under which it won the contract.&lt;/p&gt;

&lt;p&gt;I&#039;ve always found the web site pretty good to be fair.&lt;/p&gt;

&lt;p&gt;There&#039;s nothing wrong with traveling first class if you want to use the time to work. I always do, and I laughed out loud when I saw your table photo with all the clutter. Wholly agree.&lt;/p&gt;

&lt;p&gt;Seriously, shall we do something about it? My MP travels back and forth on the route each week, and would be supportive (in fact he was on the train last night).&lt;/p&gt;

&lt;p&gt;Keep up the rants. But it needs to change.&lt;/p&gt;

&lt;p&gt;All the best,&lt;br /&gt;
Stephen&lt;/p&gt;

</description>
		<content:encoded><![CDATA[<p>Stuart,</p>
<p>Brilliant post. You know I use the Newcastle to London service each week. I&#39;ve turned against National Express I&#39;m afraid after blatant cost cutting across the service, and changes to the restaurant service and the frequent traveler programme.</p>
<p>The service is now run by a team of staff that were contracted across from GNER that are completely demoralised, particularly in the dining service.</p>
<p>Like you, none of the people I regularly travel with were surveyed about the dining services, but National Express has clearly used this as a ruse to change the terms under which it won the contract.</p>
<p>I&#39;ve always found the web site pretty good to be fair.</p>
<p>There&#39;s nothing wrong with traveling first class if you want to use the time to work. I always do, and I laughed out loud when I saw your table photo with all the clutter. Wholly agree.</p>
<p>Seriously, shall we do something about it? My MP travels back and forth on the route each week, and would be supportive (in fact he was on the train last night).</p>
<p>Keep up the rants. But it needs to change.</p>
<p>All the best,<br />
Stephen</p>
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		<title>By: Chris Norton</title>
		<link>http://stuartbruce.biz/2009/01/national-express-east-coast-lions-led-by-donkeys.html/comment-page-1#comment-638</link>
		<dc:creator>Chris Norton</dc:creator>
		<pubDate>Fri, 16 Jan 2009 09:16:10 +0000</pubDate>
		<guid isPermaLink="false">http://www.stuartbruce.eu/?p=247#comment-638</guid>
		<description>&lt;p&gt;Stuart this is the best post you have written in months and I completely agree with you. National Express are awful and unfortunately so is our entire rail system. It is over priced and uncomfortable and far, far too busy. &lt;/p&gt;

&lt;p&gt;I thought Top Gear did a brilliant take on our rail system when they bought a car each and drove it from Scotland to London for less than the rail fare.&lt;/p&gt;

&lt;p&gt;Bring back GNER!&lt;/p&gt;

</description>
		<content:encoded><![CDATA[<p>Stuart this is the best post you have written in months and I completely agree with you. National Express are awful and unfortunately so is our entire rail system. It is over priced and uncomfortable and far, far too busy. </p>
<p>I thought Top Gear did a brilliant take on our rail system when they bought a car each and drove it from Scotland to London for less than the rail fare.</p>
<p>Bring back GNER!</p>
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		<title>By: Richard R</title>
		<link>http://stuartbruce.biz/2009/01/national-express-east-coast-lions-led-by-donkeys.html/comment-page-1#comment-637</link>
		<dc:creator>Richard R</dc:creator>
		<pubDate>Thu, 15 Jan 2009 21:34:09 +0000</pubDate>
		<guid isPermaLink="false">http://www.stuartbruce.eu/?p=247#comment-637</guid>
		<description>&lt;p&gt;You&#039;ve hit the nail on the head here.  It&#039;s a classic case of how finance and operations departments in big business have an arrogant disregard for customers.  So long as the Finance and Ops Directors hit their targets they&#039;ll do fine.&lt;/p&gt;

&lt;p&gt;I pray that they don&#039;t have a marketing department.  If they do - they should hand their heads in shame.  The customer experience is shocking, and they either haven;t bothered to trial it for themselves,  or they&#039;re too scared of the growly Ops and Finance directors who concern them with the real business of running a railway...hitting bonus.&lt;/p&gt;

&lt;p&gt;For the first time in ages we thought long and hard about driving down to London this week.&lt;/p&gt;

&lt;p&gt;In the end we went for the train and regretted every second.  Cold, draughty, uncomfortable.  Disgusting toilets - like third world disgusting, I won&#039;t go into detail.&lt;/p&gt;

&lt;p&gt;The disregard for customers has extended to the train guard.  She read a 10 minute announcement outlining who was allowed to be a customer on that train and who wasn&#039;t.  Anyone who didn&#039;t qualify (i.e. had the temerity to purchase a cheap a ticket) would be penalised by having to pay the &#039;correct&#039; (i.e. full price) fare.&lt;/p&gt;

&lt;p&gt;When she did come round, it felt like our tickets were being inspected by the a Soviet border guard &quot;papers!  you are not authorised to travel.  Come vith me....&quot;.  &lt;/p&gt;

&lt;p&gt;And the worst thing...the bloody a announcer as you leave every single station offering teas, coffees, hot and cold sandwiches...  Why does the phone always ring at that point?!&lt;/p&gt;

&lt;p&gt;Let&#039;s get together and commission a PR and marketing agency Leeds to London minibus service.  We could probably get an EU grant for it!&lt;/p&gt;

</description>
		<content:encoded><![CDATA[<p>You&#39;ve hit the nail on the head here.  It&#39;s a classic case of how finance and operations departments in big business have an arrogant disregard for customers.  So long as the Finance and Ops Directors hit their targets they&#39;ll do fine.</p>
<p>I pray that they don&#39;t have a marketing department.  If they do &#8211; they should hand their heads in shame.  The customer experience is shocking, and they either haven;t bothered to trial it for themselves,  or they&#39;re too scared of the growly Ops and Finance directors who concern them with the real business of running a railway&#8230;hitting bonus.</p>
<p>For the first time in ages we thought long and hard about driving down to London this week.</p>
<p>In the end we went for the train and regretted every second.  Cold, draughty, uncomfortable.  Disgusting toilets &#8211; like third world disgusting, I won&#39;t go into detail.</p>
<p>The disregard for customers has extended to the train guard.  She read a 10 minute announcement outlining who was allowed to be a customer on that train and who wasn&#39;t.  Anyone who didn&#39;t qualify (i.e. had the temerity to purchase a cheap a ticket) would be penalised by having to pay the &#39;correct&#39; (i.e. full price) fare.</p>
<p>When she did come round, it felt like our tickets were being inspected by the a Soviet border guard &quot;papers!  you are not authorised to travel.  Come vith me&#8230;.&quot;.  </p>
<p>And the worst thing&#8230;the bloody a announcer as you leave every single station offering teas, coffees, hot and cold sandwiches&#8230;  Why does the phone always ring at that point?!</p>
<p>Let&#39;s get together and commission a PR and marketing agency Leeds to London minibus service.  We could probably get an EU grant for it!</p>
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		<title>By: Tim Bailey</title>
		<link>http://stuartbruce.biz/2009/01/national-express-east-coast-lions-led-by-donkeys.html/comment-page-1#comment-636</link>
		<dc:creator>Tim Bailey</dc:creator>
		<pubDate>Thu, 15 Jan 2009 20:25:02 +0000</pubDate>
		<guid isPermaLink="false">http://www.stuartbruce.eu/?p=247#comment-636</guid>
		<description>&lt;p&gt;For the entertainment value you alone, thank you. Makes me really look forward to doing the London - Leeds journey on a regular basis...&lt;/p&gt;

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		<content:encoded><![CDATA[<p>For the entertainment value you alone, thank you. Makes me really look forward to doing the London &#8211; Leeds journey on a regular basis&#8230;</p>
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