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Archive | December, 2009

Children’s TV shouldn’t be for idiots

By + on December 23, 2009 in Business

My daughter Esme (two and a half) loves it when me and Karen read her Beatrix Potter stories. She has a full boxed set that her Granda bought her. She loves turning the pages and she knows some of the stories so well that she even attempts to recite them from memory as she’s too [...]

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The only three questions you need to ask your prospective PR social media agency

By + on December 14, 2009 in public relations, Self Promotion, social media

B L Ochman has an interesting post claiming that you don’t need to ask six to 20 questions as scores of blog posts claim (mine was Top ten ways not to chose a social media consultant), but you need to ask just two: 1) Do they walk the walk? "If your key agency people are [...]

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Ghost writing blogs: right or wrong?

By + on December 11, 2009 in Business, public relations, Reputation Management, social media

On Monday I attended Dell’s excellent B2B Social Media Huddle. One of the hottest topics of debate, both at the event and on Twitter (#dellb2b), was the issue of ghost writing blogs. What I found most interesting was that not only were there legitimate differing opinions, but also there was perhaps even more misunderstanding and [...]

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