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Edelman mid year Trust Barometer report shows declining trust – again

By + on July 30, 2009 in Politics, public relations, Reputation Management

The latest Edelman Trust Barometer reveals some interesting, if expected, insights into levels of trust. You can see all the figures (and Twitter comments) on the Edelman site, but I just wanted to highlight some of the UK figures of particular interest: Addressing global issues 78% think government has not done enough to reduce energy [...]

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Leeds Loves Food off to a crackling start

By + on July 5, 2009 in Leeds, Marketing, public relations, Self Promotion, social media

Last night I had a great night out with my wife to sample the Leeds Loves Food tasting menu at The Living Room on Greek Street in the centre of Leeds. I have to admit I was a bit dubious…

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If you want to be a thought leader, blog don’t Twitter

By + on June 29, 2009 in public relations, Self Promotion, social media

Robert Scoble is one of those A-list bloggers I read because I think I should rather than because I want to – mainly because even though I like him, I don’t often agree with him! However, this time we’re on…

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Citizen journalism in action, or not?

By + on June 25, 2009 in Business, Politics, public relations, social media

Today’s Guardian diary leads with a piece about me Twittering an indiscrete conversation I overheard on the train. It appeared to be an executive from French energy company Total talking about how Total could beat the unions at the Lindsey…

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Social media campaign hammers the Daily Mail

By + on June 19, 2009 in social media

The Daily Mail is running an online poll that is shocking even by Daily Mail standards. It’s asking “Should the NHS allow gypsies to jump the queue? A Twitter campaign has sprung into action urging people to vote the right…

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Hugh McCloud ‘Ignore Everybody’ signed prints

By + on June 15, 2009 in Marketing, public relations, social media

To celebrate the launch of his new book ‘IGNORE EVERYBODY’, Gaping Void cartoonist and social media evangelist Hugh McCloud has made available a limited edition collection of prints of his most popular cartoons. He’s also done a special square version…

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We need more hope and less hate to defeat the BNP

By + on June 11, 2009 in Politics, public relations

PR Week has another story on how the BNP managed to win two seats in the European parliament: ‘Hope Not Hate’ campaign ‘did not connect’ with communities Questions have been asked about a recent UK campaign ‘to counter racism and…

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Mandelson v. Marr: Master class or disaster class – you decide

By + on June 8, 2009 in Politics, public relations

On Sunday’s Andrew Marr show I think Lord Peter Mandelson totally obliterated Marr. Mandelson was cool, calm and confident while Marr became more flustered as Mandelson continued to pick holes in Marr’s frequently inaccurate and vacuous questions. At least that…

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Time magazine: How Twitter will change the way we live

By + on June 7, 2009 in Uncategorized

In May 2005 Business Week ran a front cover that declared “Blogs will change your business”, the June 15, 2009 edition of Twitter makes the even bolder claim “How Twitter will change the way we live”. As someone who started…

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Behind the scenes shots from Sony Ericsson’s GreenHeart launch

By + on June 4, 2009 in public relations, Self Promotion, social media
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