Today I’m one of the speakers at the Don’t Panic Guide to Social Media conference. Others include Marshall Manson (Edelman), Mark Borkowski (Borkowski), Simon Wakeman (Medway Council), Graham Goodkind (Frank PR), Robin Wilson (McCann Erikson), Stephen Davies (3WPR), Mark Payne…
Archive | 2009
Joseph Jaffe is rightly criticised for Adweek article
Crayon founder Joseph Jaffe has faced a wave of criticism in the comments for his recent by-lined article in Adweek. Personally I’m amazed that the Adweek editor allowed such a blatant ‘puff piece’ to appear under the guise of genuine…
Use your blog to analyse your personality type
Typealyzer is a fun site that attempts to analyse your personality type from what you’ve written on your blog. Apparently I’m: INTJ – The Scientists The long-range thinking and individualistic type. They are especially good at looking at almost anything…
Gordon Brown’s DVD list from President Obama
I’ve given up participating in most memes, but I rather like this one from Tom Harris, so I’m doing it even though I haven’t been tagged yet. It’s based around the list of the DVDs that Barack Obama gave to…
The value of CIPR membership
Simon Collister has an interesting post on why he hasn’t yet renewed his Chartered Institute of Public Relations membership. I had a very similar discussion with Chris Norton the other day who was asking exactly the same question. I find…
Help me celebrate my good fortune
Most of you probably know that earlier this year Wolfstar won the UK’s Outstanding Small Consultancy 2009 award from the Chartered Institute of Public Relations. On Wednesday we’re throwing a little reception with our local MP – the Rt Hon…
PRs supporting journalists facing redundancy
On Thursday I Twittered my support for the striking journalists on the Yorkshire Post and Yorkshire Evening Post who are facing redundancy. I was delighted by the almost instant response from Yorkshire’s public relations professionals with lots of colleagues from…
Public relations is about reputation, not SEO
Jed Hallam has been involved in a fascinating Twitter debate, this time on the relative merits of public relations and SEO (or search engine optimisation). I started to write a comment in response, but then decided it was probably worth…
Derek Draper v. David Hencke
In the red corner we have New Labour luminary Derek Draper, in the purple prose corner we have The Guardian’s David Hencke. I witnessed the little public spat yesterday and hadn’t considered blogging about it until this morning when I…
Labour’s new online strategy
Over the last few weeks I’ve had several people ask me face-to-face (it’s still the best way to communicate), online and by email, what I think of Labour’s burgeoning new online presence in social media. The latest was a tweet…
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Public relations isn’t part of marketing
February 4, 2013
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PR ethics – European Association of Communication Directors’ debate
January 14, 2013
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How PR can use Flipboard to create magazines
May 14, 2013
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PR, Wikipedia and BP–a sorry tale
March 28, 2013
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EE customer service eventually comes up trumps
January 10, 2013
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Tom Foremski Thought Leaders event at the CIPR
May 14, 2013
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How PR can use Flipboard to create magazines
May 14, 2013
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Celebrate Europe Day today
May 9, 2013
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CIPR president election for 2014
May 8, 2013
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UNICEF reminds people Facebook Likes don’t save lives
May 2, 2013
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Steve MacDonald: Facebook can actually create awareness to what is ...
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Stuart Bruce
Award-winning international communications trainer and consultant specialising in online PR, digital corporate communications,digital public affairs and social media. Frequent international media commentator and conference speaker.