Klout has today added five new networks that you can connect to your Klout account to improve your Klout score. The five new social networks are Instagram, Tumblr, Blogger, Last.fm and Flickr. Coming soon are Facebook pages, Quora, Yelp, Posterous and WordPress.com. On the face of it this is a good thing, but I’m [...]
Archive | August, 2011

Are new Klout connected social networks a dilution?

UK law firms social media top 100
Today The Lawyer has published an alternative ‘ranking’ of UK law firms based on their Klout scores. The main problem with it is that it is compiled using Klout and just looks at the ‘corporate’ social media premises, which by definition aren’t likely to be very social. Far more interesting would have been to have [...]

Social media Top Trumps infographic
My friends at Freestyle Interactive have created this brilliant social media Top Trumps. It rates some of the leading social media and social network platforms in traditional Top Trumps style with scores for active users, world reach, usability and cutting edge. Facebook is top trump for active users, while Google+ wins for cutting edge. For [...]

PR winners and losers–August 5
This is hopefully – assuming anyone except my Dad reads it – going to become a regular weekly feature where I highlight my choice of the PR winners and losers of the week. PR winners This week’s PR winner has to be Arturas Zuokas, the mayor of Vilnius (the capital of Lithuania), who decided to [...]
Top media stung by Internet Explorer lower IQ PR hoax
Many of the world’s most reputable news organisations have been stung by a fake press release claiming that new research showed that users of Internet Explorer had lower IQs than people who used other browsers. The BBC, CNN, Forbes, The Daily Mail and The Telegraph all fell for the elaborate hoax. The research appeared to [...]

Klout v. PeerIndex PRWeek Power Book 2011
PR and marketing people love a good list and Andrew Smith has done a brilliant job in creating some stellar PR business lists with his PRWeek Power Players of Social Media and PRWeek Power Book 2011 lists. Both Klout and PeerIndex attempt to ‘measure’ influence using a combination of factors such as authority, activity and [...]
Social media explained: I need to pee
Thanks to AccMan Dennis Howlett for making me smile and for his inspiring tag line ‘never knowingly under opinionated’. Apologies for lack of proper credit, but I’m not sure of original source.
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Public relations isn’t part of marketing
February 4, 2013
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How PR can use Flipboard to create magazines
May 14, 2013
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PR ethics – European Association of Communication Directors’ debate
January 14, 2013
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PR, Wikipedia and BP–a sorry tale
March 28, 2013
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EE customer service eventually comes up trumps
January 10, 2013
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Tom Foremski Thought Leaders event at the CIPR
May 14, 2013
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How PR can use Flipboard to create magazines
May 14, 2013
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Celebrate Europe Day today
May 9, 2013
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CIPR president election for 2014
May 8, 2013
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UNICEF reminds people Facebook Likes don’t save lives
May 2, 2013
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Julio Romo: Stuart, a great piece. Indeed Flipboard feature of...
- Flickr Announces One Free Terabyte Of Storage Space Per User, Officially Beating Everyone | whatsweb: [...] How PR can use Flipboard to create magazines...
- Facebook’s iPhone Culture Builds An Overzealous Home On Android | whatsweb: [...] How PR can use Flipboard to create magazines...
- Big Brands Want Ads On Instagram, But Facebook Is Focused On Growth For Now | whatsweb: [...] How PR can use Flipboard to create magazines...
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Steve MacDonald: Facebook can actually create awareness to what is ...
Stuart Bruce
Award-winning international communications trainer and consultant specialising in online PR, digital corporate communications,digital public affairs and social media. Frequent international media commentator and conference speaker.