I wouldn’t normally publish a news release verbatim, but this is important and I’m pushed for time this week! Disclaimer: I’m a founder member of the CIPR Social Media panel that created the new Wikipedia guidance and made a few small suggestions of my own to its development. Public relations practitioners should not directly edit [...]
Archive | 2012

Social media newsrooms workshop at CIPR Social Summer
Social media newsrooms and modernised media relations is the title of the CIPR Social Summer seminar that I’m delivering on Thursday evening. It’s at the Russell Square headquarters of the Chartered Institute of Public Relations and starts at 17:00. 28 June 2012 – Social Media Newsrooms With Stuart Bruce, International Communications Consultant and Trainer at Stuart [...]
Jimmy Carr shows why it is time to publish everyone’s tax returns
A few months ago, during the furore about the tax returns of the London mayor candidates, I published a blog post saying that it’s time to publish everyone’s tax return. The current furore about the tax affairs of Jimmy Carr and Gary Barlow et al provides yet more evidence about why this would be the [...]

NeverSeconds shows why PR needs to be respected
Lots of buzz about #neverseconds and almost universal ridicule of Argyll and Bute Council’s statement (see Update Three below as the council has now unethically tried to hide its incompetence) in response. The story is that nine-year old Martha Payne has been blogging photographs of her school meals and writing about what is wrong with the meals. [...]

Map of social network use around the world
The world map of social networks is updated every six months by Vincenzo Cosenza. The latest shows that Facebook is continuing its relentless growth and dominates much of the globe. The most obvious exceptions are Russia, China and Iran. The other big two remain Twitter and LinkedIn. In Russia the top networks are Odnoklassniki and [...]

Twitter active users in Arab countries
Interesting new infographic showing the number of active Twitter users in the Middle East and North Africa (MENA). The most useful stats are the ones that show the percentage of population penetration as the 215,000 figure for Egypt reflects its larger population as despite the hype since the Arab Spring penetration is only 0.26%. The [...]
Diamond Jubilee social media by Clarence House
Clarence House is the official residence of The Prince of Wales and The Duchess of Cornwall – or Charles and Camilla. It’s also what they use as their social media ‘handle’. One thing that I like is that they are not just using the obvious social media channels, but are also using less well known [...]

Almost one year on
It’s almost a year since I sold my 50% stake in Wolfstar and decided to become an independent communications consultant and trainer. The time seems to have flown by, but it can’t of been that long ago as tonight’s SABRE Awards in Brussels reminds me. Wolfstar has been shortlisted for a Gold SABRE Award for [...]
Corporate communications heads split on social media
Corporate communications heads agree (82%) that discussions in social media and social networks can impact on a company’s overall reputation and licence to operate, but are split on how seriously it should be taken. Forty per cent said that criticism in social media channels was taken too seriously while 46% disagreed. The report also looks [...]

Middle East expansion for Facebook
A new infographic illustrates how Facebook is being used in the Middle East, North Africa and the Gulf. To take advantage of rapid growth of Facebook in the Middle East Facebook is opening a new office in Dubai to focus on dealing with advertisers from the Gulf. The new Facebook office will initially just have [...]
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Public relations isn’t part of marketing
February 4, 2013
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PR ethics – European Association of Communication Directors’ debate
January 14, 2013
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PR, Wikipedia and BP–a sorry tale
March 28, 2013
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EE customer service eventually comes up trumps
January 10, 2013
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How PR can use Flipboard to create magazines
May 14, 2013
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Tom Foremski Thought Leaders event at the CIPR
May 14, 2013
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How PR can use Flipboard to create magazines
May 14, 2013
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Celebrate Europe Day today
May 9, 2013
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CIPR president election for 2014
May 8, 2013
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UNICEF reminds people Facebook Likes don’t save lives
May 2, 2013
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Steve MacDonald: Facebook can actually create awareness to what is ...
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Keith Trivitt: While I can't vote for the new CIPR President (be...
Stuart Bruce
Award-winning international communications trainer and consultant specialising in online PR, digital corporate communications,digital public affairs and social media. Frequent international media commentator and conference speaker.
