When I’m doing online PR and social media training and communications consultancy I usually spend a lot of time on crisis communications looking at how it has – and hasn’t – changed because of the rise of social media. This weekend saw a classic case of how a smart PR operator can outflank one of the [...]
Archive | 2012

Social media crisis comms–outflanking the Sunday Times
New timeline for Facebook pages infographic
I’m currently writing a more detailed guide to how politicians and campaigners can use the new timeline for Facebook pages, but in the meantime here’s an interesting infographic from iFrame Apps:

Social media in local government
BDO has published an interesting report into the current use of social media within local government in the UK. BDO worked with Municipal Journal (MJ) to conduct a survey to find out how 67 local authorities are currently using social media to support a range of services. The report Updating your status: From housing and [...]

Great MIPIM presentation by Swedish magicians with iPads
It’s hard to achieve cut through at international property conference MIPIM in Cannes as cities vie with each other in ever more extravagant ways to attract the attention of investors and real estate professionals. But I think Stockholm achieved it with this fabulously innovative presentation by two Swedish magicians using seven iPads. It’s worth watching [...]

FIR Interview: Stuart Bruce and Phil Gomes on PR and Wikipedia
Global PR podcast FIR co-hosts Neville Hobson and Shel Holtz used Google+ Hangout to record a special FIR Interview show with Phil Gomes (Senior VP, Edelman Digital) and myself discussing current initiatives to improve how public relations professionals can work with Wikipedia. Related articles CIPR to work with Wikipedia on how PR professionals should interact [...]
CIPR to work with Wikipedia on how PR professionals should interact with the Wikipedia community
In my post calling on Wikipedia and PR to work it out I said I’d raise the issue at the next meeting of the CIPR social media panel. Well since then things have moved a bit faster than that and today the CIPR issued a statement about its intention to work with Wikipedia to provide [...]

Social media managements system analysis and comparison
Social media research company Altimeter has released a new report authored by Jeremiah Owyang that provides a good overview of social media management systems. As the use of social media grows within companies and large organisations there is a need to be able to coordinate the management of a wide range of accounts with potentially [...]
Wikipedia and PR have got to work it out
Still in the midst of his highly successful campaign against News International UK MP Tom Watson has embarked on a second campaign – this time to sort out the relationship between the PR business and Wikipedia. On a Wikipedia talk page Tom says: ‘The general point that I think is more important for the site. [...]

Looking forward to 2012
In my personal reflections on 2011 blog post I promised/threatened to write a post about my professional plans and hopes for 2012. If 2011 was the year that I decided to pursue a portfolio career, then 2012 will have to be the year that brings it all together. Client / PR agency online PR and [...]
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Public relations isn’t part of marketing
February 4, 2013
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How PR can use Flipboard to create magazines
May 14, 2013
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PR ethics – European Association of Communication Directors’ debate
January 14, 2013
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PR, Wikipedia and BP–a sorry tale
March 28, 2013
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EE customer service eventually comes up trumps
January 10, 2013
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Tom Foremski Thought Leaders event at the CIPR
May 14, 2013
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How PR can use Flipboard to create magazines
May 14, 2013
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Celebrate Europe Day today
May 9, 2013
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CIPR president election for 2014
May 8, 2013
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UNICEF reminds people Facebook Likes don’t save lives
May 2, 2013
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Julio Romo: Stuart, a great piece. Indeed Flipboard feature of...
- Flickr Announces One Free Terabyte Of Storage Space Per User, Officially Beating Everyone | whatsweb: [...] How PR can use Flipboard to create magazines...
- Facebook’s iPhone Culture Builds An Overzealous Home On Android | whatsweb: [...] How PR can use Flipboard to create magazines...
- Big Brands Want Ads On Instagram, But Facebook Is Focused On Growth For Now | whatsweb: [...] How PR can use Flipboard to create magazines...
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Steve MacDonald: Facebook can actually create awareness to what is ...
Stuart Bruce
Award-winning international communications trainer and consultant specialising in online PR, digital corporate communications,digital public affairs and social media. Frequent international media commentator and conference speaker.