Jessie J – Price Tag lipdub by 500 women in Uganda to promote microfinance

This is a great example of using online video with 500 Ugandan women dancing to ‘Price Tag’ by Jessie J. It shows the power, potential and importance of micro-finance in changing lives. It is to promote a microfinance initiative by Dutch NGO SYPO. Find out more on microbanker.com.


About Stuart Bruce

International communications consultant and PR trainer specialising in online public affairs, digital corporate communications, online PR and social media; frequent national media commentator and conference speaker.

, , ,