The European Communication Monitor 2012 has just been published. It is the largest transnational survey on strategic communication worldwide and almost 2,200 professionals from 42 countries participated. I haven’t had time to study it in-depth yet (the full report weighs in at 121 pages), as it is important to understand that this isn’t some light-weight [...]
About Stuart Bruce
International communications consultant and PR trainer specialising in online public affairs, digital corporate communications, online PR and social media; frequent national media commentator and conference speaker.Author Archive | Stuart Bruce

Working from home and gorging on cheese from the fridge
After a year working from home again, and occasionally enjoying cheese and biscuits for lunch, I thought I’d share some thoughts about the experience. Both myself and Karen my wife work mainly from home. I’m a PR trainer and consultant, specialising in digital corporate communications, online PR and digital public affairs while Karen is a [...]
Commschat on CIPR Wikipedia guidance
I missed last night’s #commschat with Philip Sheldrake on the Wikipedia guidance that was published by the Chartered Institute of Public Relations (CIPR) last week. I think the CIPR guidance is a great first step and is currently the best way for public relations professionals to engage with Wikipedia on behalf of clients and employers. [...]
Twitter Transparency Report reveals US government is top demander of private information
The Twitter Transparency Report published today reveals that the US government has made more demands that Twitter hands over private information about users than every other government combined. The US government has made 679 ‘User Information Requests’ of which Twitter has provided some or all of the information demanded in an astonishing 75% of cases. [...]

Social media newsrooms at CIPR Social Summer
Social media newsrooms and modernised media relations was the topic of my workshop last night at the latest Chartered Institute of Public Relations Social Summer. When the alternative was enjoying some rare summer sun I was delighted that so many PR and corporate communications people turned out. More than 50 signed up,which I think is [...]

Can CIPR Wikipedia help with a real life problem with a Wikipedia entry?
I spent most of today providing online crisis communications training for the head of corporate communications for an overseas government regulatory authority. Coincidentally, one of the topics we covered was its Wikipedia page which is incomplete and out of date. It isn’t a commercial company and is notable enough to warrant an entry. [...]

PR practitioners should not directly edit Wikipedia according to new CIPR guidance
I wouldn’t normally publish a news release verbatim, but this is important and I’m pushed for time this week! Disclaimer: I’m a founder member of the CIPR Social Media panel that created the new Wikipedia guidance and made a few small suggestions of my own to its development. Public relations practitioners should not directly edit [...]

Social media newsrooms workshop at CIPR Social Summer
Social media newsrooms and modernised media relations is the title of the CIPR Social Summer seminar that I’m delivering on Thursday evening. It’s at the Russell Square headquarters of the Chartered Institute of Public Relations and starts at 17:00. 28 June 2012 – Social Media Newsrooms With Stuart Bruce, International Communications Consultant and Trainer at Stuart [...]
Jimmy Carr shows why it is time to publish everyone’s tax returns
A few months ago, during the furore about the tax returns of the London mayor candidates, I published a blog post saying that it’s time to publish everyone’s tax return. The current furore about the tax affairs of Jimmy Carr and Gary Barlow et al provides yet more evidence about why this would be the [...]

NeverSeconds shows why PR needs to be respected
Lots of buzz about #neverseconds and almost universal ridicule of Argyll and Bute Council’s statement (see Update Three below as the council has now unethically tried to hide its incompetence) in response. The story is that nine-year old Martha Payne has been blogging photographs of her school meals and writing about what is wrong with the meals. [...]
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Public relations isn’t part of marketing
February 4, 2013
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PR ethics – European Association of Communication Directors’ debate
January 14, 2013
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PR, Wikipedia and BP–a sorry tale
March 28, 2013
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EE customer service eventually comes up trumps
January 10, 2013
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How PR can use Flipboard to create magazines
May 14, 2013
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Tom Foremski Thought Leaders event at the CIPR
May 14, 2013
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How PR can use Flipboard to create magazines
May 14, 2013
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Celebrate Europe Day today
May 9, 2013
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CIPR president election for 2014
May 8, 2013
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UNICEF reminds people Facebook Likes don’t save lives
May 2, 2013
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Steve MacDonald: Facebook can actually create awareness to what is ...
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Keith Trivitt: While I can't vote for the new CIPR President (be...
Stuart Bruce
Award-winning international communications trainer and consultant specialising in online PR, digital corporate communications,digital public affairs and social media. Frequent international media commentator and conference speaker.