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Top 10 reasons it pays to blog for business

This blog post sets out some of the main benefits of blogging for business, public relations, public affairs and corporate communications. It doesn’t just apply to business but could equally well apply to not-for-profit organisations, governments, politicians and non-governmental organisations.… Continue Reading

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PR, Wikipedia and BP–a sorry tale

I spent yesterday at the European Parliament in Brussels running a training session for MEPs and their staff about Wikipedia and best practice. Most of what I said was based on the CIPR’s Wikipedia Best Practice guidelines that we produced last… Continue Reading

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Public relations isn’t part of marketing

This blog post started as a comment on Stephen ‘Wadds’ Waddington’s thought-provoking article about ‘The public relations industry’s confidence problem’, but it was so thought-provoking the comment rapidly became too long. His central thesis is that public relations is too… Continue Reading