Today Sony Ericsson is announcing GreenHeart, which represents its commitment to bring to market more environmentally friendly products. It will be announcing more details in a live webcast in the UK at 13:00 (GMT+1) today (for early bird’s that 5:00…
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Labour’s new online strategy
Over the last few weeks I’ve had several people ask me face-to-face (it’s still the best way to communicate), online and by email, what I think of Labour’s burgeoning new online presence in social media. The latest was a tweet…
Top ten ways not to choose a social media consultant
I’ve just come from a breakfast meeting with Thomas Gensemer, the managing partner of Blue State Digital (BSD) and Joe Rospars, partner in BSD and Barack Obama’s former new media director. My post was inspired by a comment from Gensemer…
How web 2.0 and politics interact with social media and business
I’ve spotted a couple of interest titbits that help illustrate how what is happening in social media and web 2.0 is changing the way we conduct and experience politics and business. The first is “Web Puts Dog-Whistle Politics on a…
General knowledge – the most essential skill for PR
Jane Smith at pr.(in a jar) has an interesting post on the good general knowledge skills, or lack of, in the public relations industry. She worries that it might “sound fogey-ish†to complain that “today’s new graduates don’t read much…
Letter in today’s Guardian
The Guardian has very kindly printed my letter in today’s paper: I’m ashamed that Tony Woodley, the joint general secretary of my own union, has made an outrageous personal attack on John Hutton, one of the best cabinet ministers for…
Farley’s baby milk and why is Heinz telling lies and ripping off customers?
My daughter is now just over one year old. After starting off on her Mum’s milk she gradually moved over first to a combination of mum and formula, and then to just formula. To begin with we used ready-made SMA…
Financial Times asks “Is blogging good value for the C-suite?”
Today’s FT.com has an interesting article that asks “Is blogging good value for the C-suite?â€. It’s quite a thought-provoking, if slightly confusing article, by-lined to Urs E. Gattiker, the inventor of My.ComMetrics.com and founder and Chief Technology Officer of CyTRAP…
Music industry PR – who would have thought it
Those of you who know me well will perhaps be surprised by Wolfstar’s latest account win – dance music DJ and producer Chris Lake. In my 20+ years in the public relations industry I’ve handle a massive variety of clients,…
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Public relations isn’t part of marketing
February 4, 2013
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How PR can use Flipboard to create magazines
May 14, 2013
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PR ethics – European Association of Communication Directors’ debate
January 14, 2013
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PR, Wikipedia and BP–a sorry tale
March 28, 2013
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EE customer service eventually comes up trumps
January 10, 2013
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Tom Foremski Thought Leaders event at the CIPR
May 14, 2013
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How PR can use Flipboard to create magazines
May 14, 2013
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Celebrate Europe Day today
May 9, 2013
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CIPR president election for 2014
May 8, 2013
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UNICEF reminds people Facebook Likes don’t save lives
May 2, 2013
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Julio Romo: Stuart, a great piece. Indeed Flipboard feature of...
- Flickr Announces One Free Terabyte Of Storage Space Per User, Officially Beating Everyone | whatsweb: [...] How PR can use Flipboard to create magazines...
- Facebook’s iPhone Culture Builds An Overzealous Home On Android | whatsweb: [...] How PR can use Flipboard to create magazines...
- Big Brands Want Ads On Instagram, But Facebook Is Focused On Growth For Now | whatsweb: [...] How PR can use Flipboard to create magazines...
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Steve MacDonald: Facebook can actually create awareness to what is ...
Stuart Bruce
Award-winning international communications trainer and consultant specialising in online PR, digital corporate communications,digital public affairs and social media. Frequent international media commentator and conference speaker.