Archive | Business

Dell 2015 Annual Report for Customers

Annual reports should report what matters

Many PR professionals help companies and organisations to create annual reports, but despite improvements to make them more interesting they are still frequently just focused on financial data with everything else relegated to mere cosmetic additions. The reason is that many organisations such as public limited companies and charities are legally required to publish annual […]

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PR ethics and journalism ethics in the face of media business meltdown

Since columnist Peter Oborne sensationally resigned from The Telegraph with a devastating public critique of what he believed to be its declining ethical and editorial standards I’ve read very little about the role and implications for PR, corporate communications and business. To summarise Oborne’s critique is that The Telegraph now puts commercial interests above journalistic […]

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The economics of reputation toolkit

The economics of reputation toolkit

The Public Relations Consultants Association has published an interesting piece of work examining the value of reputation. It draws insight from business, PR professionals and academics and was led by Tony Langham of Lansons Communications. The ‘Economics of Reputation’ toolkit focuses on five questions: What is reputation? Why has reputation become a critical issue? How […]

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Newspaper Licensing Agency beaten to a pulp by PRCA and Meltwater

Newspaper Licensing Agency beaten to a pulp by PRCA and Meltwater

Today the European Court of Justice in Luxembourg ruled in favour of the Public Relations Consultants Association (PRCA) and Meltwater in their five-year battle with the UK’s Newspaper Licensing Agency (NLA). The CJEU has quite sensibly ruled that browsing and viewing articles online does not require authorisation from the copyright holder. This is a victory […]

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Davos World Communication Forum highlights

Davos World Communication Forum highlights

The World Communication Forum in Davos is the most international and diverse of all the conferences I attend around the world. This year was no exception with public relations professionals from around the globe including Belgium, Brazil, Bulgaria. Croatia, Denmark, France, Germany, Hong Kong, Hungary, India, Italy, Malaysia, Mexico, Netherlands, Portugal, Russia, Switzerland, Turkey, Ukraine, […]

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The future of PR at the World Communication Forum in Davos

The future of PR at the World Communication Forum in Davos

Tomorrow at the World Communication Forum in Davos I’m leading a panel discussion on the future of the public relations industry provocatively titled ‘PR is dead vs. Long live the all PR channel’. We’ve got a fantastic line-up of panellists: Paul Holmes – the founder and CEO of The Holmes Report, the global PR magazine […]

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Top 10 reasons it pays to blog for business

Top 10 reasons it pays to blog for business

This blog post sets out some of the main benefits of blogging for business, public relations, public affairs and corporate communications. It doesn’t just apply to business but could equally well apply to not-for-profit organisations, governments, politicians and non-governmental organisations. It’s a follow up to a post I wrote in December about ‘Why blogging still […]

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