This started as a brief comment to respond to Todd Defren’s thoughts on accreditation for PR practitioners, but it became rather lengthy for a comment so here it is as a longer post. I understand Todd’s points, but I’m not…
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Editorial Intelligence’s online reputation not looking good
It has just been pointed out to me that a Google search for Julia Hobsbawm Editorial Intelligence brings up my rather critical post as the third item. At least the first two are for the official Editorial Intelligence website because…
CIPR Nothern Conference – Julia Hobsbawm
By far and away the best speaker at Thursday’s CIPR Northern Conference was Rob Skinner, chief press officer of First Direct who gave delegates a practical down-to-earth view on how media relations is changing and what we need to do…
CIPR Northern Conference video
For a flavour of what went on at yesterday’s CIPR Northern Conference in Leeds then take a look at the video (takes you to cg vision’s site). Technorati : CIPR, PR, public relations
Blogging CIPR Northern Conference
It’s easy to post live even from a mobile.
If it’s good enough for Tony…
“My friends and colleagues know I have absolutely no interest in football…” could easily have been the start of one of my posts, but these are actually the words of CIPR president Tony Bradley. They are music to my ears…
The definition of traditional public relations is PR 2.0
“Public relations is the planned and sustained effort to establish and maintain goodwill and mutual understanding between an organisation and its publics” “public relations means relations with the public” “Managing the strategy and tactics of communications as an integral part…
CIPR Northern Conference
The Chartered Institute of Public Relations is holding its Northern Conference on Thursday July 6 at the Carriageworks Theatre in Millennium Square, Leeds. I’m running a workshop on blogging. Simon has more details or visit Eventualities, the blog of the…
We’re hiring
In August it will be the first anniversary of us setting up Bruce Marshall Associates LLP. One of the reasons we decided to go down the limited liability partnership route was that our long-term business plan includes recruiting and retaining…
MediaGuardian’s My Media with PR Week’s Danny Rogers
Danny Rogers, editor of Haymarket’s PR Week (UK edition) is the subject of today’s My Media column in the MediaGuardian. For someone who edits a magazine about communications his choices are conservative to say the least. But it also gives…
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Public relations isn’t part of marketing
February 4, 2013
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PR ethics – European Association of Communication Directors’ debate
January 14, 2013
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How PR can use Flipboard to create magazines
May 14, 2013
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PR, Wikipedia and BP–a sorry tale
March 28, 2013
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EE customer service eventually comes up trumps
January 10, 2013
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Tom Foremski Thought Leaders event at the CIPR
May 14, 2013
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How PR can use Flipboard to create magazines
May 14, 2013
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Celebrate Europe Day today
May 9, 2013
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CIPR president election for 2014
May 8, 2013
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UNICEF reminds people Facebook Likes don’t save lives
May 2, 2013
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Steve MacDonald: Facebook can actually create awareness to what is ...
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Stuart Bruce
Award-winning international communications trainer and consultant specialising in online PR, digital corporate communications,digital public affairs and social media. Frequent international media commentator and conference speaker.