Archive | corporate communications

How PR can use Flipboard to create magazines

How PR can use Flipboard to create magazines

Flipboard is one of the new generation of news readers that provide a slick app to let you subscribe to news and topics on media websites, blogs and other social media and social networks. The latest updates make it really easy to create your own magazine by curating interesting content that you find. There are […]

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CIPR president election for 2014

CIPR president election for 2014

The election for the 2014 president of the Chartered Institute of Public Relations (CIPR) has sparked several fascinating debates on both public relations and the future and relevance of the CIPR. What is without question is that this time, in Dr Jon White and Stephen Waddington, we have two absolutely outstanding candidates for president. I […]

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Philips infographic for first quarter financial results

Philips infographic for first quarter financial results

Infographics can be fantastic, awful or simply work. This example from Philips is the latter. It simply presents the quarter one earnings for Philips in an alternative format. It’s good to see a genuine corporate communications, rather than marketing communications example. At a time when infographics are being exploited by PR, marketing and digital people […]

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Corporate communications and PR conference speaking summer 2013

Corporate communications and PR conference speaking summer 2013

I’ve got a few new corporate communications, PR and social media speaking engagements coming up over the next few months. I’ll also shortly be announcing dates for a series of two day online PR and corporate communications strategy master classes to be held in London in early July, Mumbai (India) in late July and Houston […]

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PR, Wikipedia and BP–a sorry tale

PR, Wikipedia and BP–a sorry tale

I spent yesterday at the European Parliament in Brussels running a training session for MEPs and their staff about Wikipedia and best practice. Most of what I said was based on the CIPR’s Wikipedia Best Practice guidelines that we produced last year in co-operation with Wikimedia and I had a small hand in helping to create. […]

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Tom Foremski and Stuart Bruce speak at CIPR event and ask could corporate media win a Pulitzer?

Tom Foremski and Stuart Bruce speak at CIPR event and ask could corporate media win a Pulitzer?

On Wednesday May 8 I’m looking forward to speaking at a special event with Tom Foremski looking at ‘Can corporate media support serious journalism?’ The session is at the Chartered Institute of Public Relations (CIPR) head office and sponsored by content sharing technology provider PressPage which has posted a social media news release: Can ‘corporate […]

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Digital communications top PR skills gap

Digital communications top PR skills gap

New research shows that digital communications is the top skills gap amongst PR professionals. The research was conducted by PR Academy amongst its past and present students and 52% of respondents identified digital comms as the top skills gap, followed by strategic planning (46%) and measurement (44%). This isn’t surprising as the much bigger and […]

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World Communications Forum and C4F Awards in Davos

World Communications Forum and C4F Awards in Davos

The Communications on Top World Communication Forum 2013 and (C4F) Communication for Future Awards in Davos take place this week. There is great line-up of speakers including: Paul Holmes, founder and CEO of The Holmes Report and SABRE awards; Andre Manning, vice president corporate communications for Royal Philips Electronics; Anne Villemoes, head of communications for […]

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Public relations isn’t part of marketing

Public relations isn’t part of marketing

This blog post started as a comment on Stephen ‘Wadds’ Waddington’s thought-provoking article about ‘The public relations industry’s confidence problem’, but it was so thought-provoking the comment rapidly became too long. His central thesis is that public relations is too introspective and needs to have more confidence of the role it plays in the broader […]

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Corporate communications videos need good stories and emotions

Corporate communications videos need good stories and emotions

The predictions are that 2013 is the year when video becomes an even more important corporate communications and PR channel than it already is. The problem I’ve got is that personally I think a lot of the ‘great’ videos that people share are just more than a bit rubbish. However, just as I’m thinking how […]

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