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The evolution of social media

Yesterday my friend Chris Norton, managing director of Prohibition PR, published this fantastic infographic charting the evolution of social media. Chris was also a fellow co-author of Share This Too. Courtesy of: Prohibition

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Social media in 2013

Rather than do the seemingly obligatory round-up of social media in 2013, here’s an infographic showing the State of Social Media in 2013 by Infographic Promotion. Most of the key social media moments of 2013, although from a UK/US perspective. The State of Social Media 2013 by Infographic Promotion

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80 rules of social media – for PR redux

Social Media London has a great ‘80 rules of social media’ infographic by Jeremy Waite, head of social strategy for Adobe EMEA. I’ve pulled out my favourites and not so favourites: 5 If you talked to people the way advertising talked to people, they’d punch you in the face – courtesy of that great Hugh […]

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World’s best connected leaders on Twitter

International PR consultancy Burson-Marsteller has published some interesting ‘Twiplomacy’ research on the world’s most connected leaders on Twitter. The governments of more than three-quarters of the 193 UN member countries have a presence on Twitter. More interestingly almost half of the 505 accounts analysed are personal accounts belonging to heads of state, heads of government […]

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Conversation Prism 4.0 by Brian Solis and JESS3

The Conversation Prism was created by Brian Solis and design firm JESS3 in 2008. It used to be an element of some of my social media and online PR training to show that the online world was much bigger than just Facebook, Twitter and YouTube. It has received some updates, but nothing major until now. […]

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UK spends 13 minutes of every hour on social

Even in 2013 you find sceptics who don’t appreciate how the internet and the social web is disrupting traditional media consumption. Experian Hitwise has just published research that shows in 2012 the UK spent 37 billion hours online, but as that is far too big a number to comprehend it has helpfully distilled it into […]

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Philips infographic for first quarter financial results

Infographics can be fantastic, awful or simply work. This example from Philips is the latter. It simply presents the quarter one earnings for Philips in an alternative format. It’s good to see a genuine corporate communications, rather than marketing communications example. At a time when infographics are being exploited by PR, marketing and digital people […]

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Map of social network use around the world

The world map of social networks is updated every six months by Vincenzo Cosenza. The latest shows that Facebook is continuing its relentless growth and dominates much of the globe. The most obvious exceptions are Russia, China and Iran. The other big two remain Twitter and LinkedIn. In Russia the top networks are Odnoklassniki and […]

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Twitter active users in Arab countries

Interesting new infographic showing the number of active Twitter users in the Middle East and North Africa (MENA). The most useful stats are the ones that show the percentage of population penetration as the 215,000 figure for Egypt reflects its larger population as despite the hype since the Arab Spring penetration is only 0.26%. The […]

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Middle East expansion for Facebook

A new infographic illustrates how Facebook is being used in the Middle East, North Africa and the Gulf. To take advantage of rapid growth of Facebook in the Middle East Facebook is opening a new office in Dubai to focus on dealing with advertisers from the Gulf. The new Facebook office will initially just have […]

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