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Ultra easy e-commerce websites

By + on January 19, 2006 in Business, Marketing, public relations

Steve Rubel has blogged about a new company called Posima that aims to enable small businesses to easily create and update websites including simplifying e-commerce using Paypal. It looks quite interesting but one thing that I didn’t like is the…

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Thought provoking analysis of mobile marketing

By + on January 18, 2006 in Business, Marketing, public relations

Max Niederhofer, founder of Incrediblinc, has a thought provoking article on the possible future for mobile marketing. Well worth a read. Incrediblinc is a company that I think is worth watching (no need for a disclaimer as it isn’t a…

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PR must be at the top table

By + on January 12, 2006 in CIPR, Government, Marketing, public relations

When I spoke at the Chartered Institute of Public Relations’ Rebuilding Hope conference my theme was that PR professionals had an essential role to play in community regeneration and cohesion. However, too often professional communicators are brought in too late…

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New Google tool to see comments on any web pages

By + on December 21, 2005 in Business, Marketing, public relations, Reputation Management

Google has a great new tool for Firefox that flashes up what the latest comments are about the web page you are looking at. This could have interesting implications for PR and marketing professionals. Just imagine you’re brand is being…

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