Openupnow.org is yet another organisation that has jumped on the current political bandwagon for open primaries.It looks a great campaign, but… and it’s a very big but, it’s very badly thought out. The idea of open primaries is very seductive, emotionally I think they are brilliant. The open primaries between Barack Obama and Hilary Clinton, [...]
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Why the BNP needs the ‘oxygen of publicity’ – to choke itself
This morning I provided PR Week with a quote about the BBC’s decision to allow the BNP’s Nick Griffin to appear on Question Time. My full comment was: I don’t think it’s just a publicity stunt for the BBC. It’s not a question of if it is a good move, it was the only move [...]
PRs supporting journalists facing redundancy
On Thursday I Twittered my support for the striking journalists on the Yorkshire Post and Yorkshire Evening Post who are facing redundancy. I was delighted by the almost instant response from Yorkshire’s public relations professionals with lots of colleagues from…
Derek Draper v. David Hencke
In the red corner we have New Labour luminary Derek Draper, in the purple prose corner we have The Guardian’s David Hencke. I witnessed the little public spat yesterday and hadn’t considered blogging about it until this morning when I…
George Osborne and Peter Mandelson, innocent victims of gutter journalism
How depressing it is to see the UK media yet again focusing on minor gossip and tittle tattle rather than the major policy issues of the day. It is disgraceful how it is hounding George Osborne over what is essentially…
How not to do media relations – part 42
You have to feel sorry for Gwendoline Ornigge, Global External Communications for Belgian brewing giant InBev SA (the people that have just acquired Budweiser). InDev own Canadian brewer Labatt and as part of an email chain with Labatt’s national communications…
Why online PR matters as much as print – or perhaps even more
Pat McGovern is the founder and chairman of the £3 billion turnover privately owned business-to-business publishing giant IDG Communications, publisher of more than 300 magazines and 450 websites globally. In an interview in today’s Guardian McGovern provides some fascinating insights…
Panorama and why don’t the media give correct credits
Charles Arthur has an interesting story about how “The ShinyShiny team are justifiably annoyed at the BBC Panorama team using them and then ignoring their existence in creating their programme about child exploitation in the production of Primark clothes†The…
Getting Ink Requests – live queries from journalists
Hot off the presses from the industrious hacks at Getting Ink is the shiny new Getting Ink Requests blog: We’ve talked a lot over the last few months about disintermediation in the journalism process – how platforms like Facebook and…
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Public relations isn’t part of marketing
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How PR can use Flipboard to create magazines
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PR, Wikipedia and BP–a sorry tale
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Corporate communications videos need good stories and emotions
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CIPR president election for 2014
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Is is time to abandon lobbying and target voters directly?
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Welcome to the CIPR–together we are stronger than we are alone
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Lies, damned lies trade unions and lobbyists
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Tom Foremski Thought Leaders event at the CIPR
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How PR can use Flipboard to create magazines
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Derek Hodge: But it's not exactly "legislation made in haste...
- Weekly comms news round up 16/05/13 - Cision UK: [...] How PR can use Flipboard to create magazines...
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Julio Romo: Stuart, a great piece. Indeed Flipboard feature of...
- Flickr Announces One Free Terabyte Of Storage Space Per User, Officially Beating Everyone | whatsweb: [...] How PR can use Flipboard to create magazines...
- Facebook’s iPhone Culture Builds An Overzealous Home On Android | whatsweb: [...] How PR can use Flipboard to create magazines...
Stuart Bruce
Award-winning international communications trainer and consultant specialising in online PR, digital corporate communications,digital public affairs and social media. Frequent international media commentator and conference speaker.