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Media

Getting Ink Requests – live queries from journalists

Posted on February 10, 2008 by Stuart Bruce

Hot off the presses from the industrious hacks at Getting Ink is the shiny new Getting Ink Requests blog: We’ve talked a lot over the last few months about disintermediation in the journalism process – how platforms like Facebook and…
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Media, public relations
1

Electrolux is latest to launch social media news room

Posted on November 8, 2007 by Stuart Bruce

Electrolux is the latest big brand to launch a social media news room. As its new, it’s pretty bare at the moment, but the bones are already there with tag clouds, YouTube, Flickr, Creative Commons license and a Share This…
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Business, Marketing, Media, public relations, social media

How-Do North West Media 100

Posted on November 6, 2007 by Stuart Bruce

How-Do is becoming a compelling read, despite the fact that it’s about the North West media scene – although running a PR consultancy in Leeds and originally coming from the Lake District does mean I have a foot in the…
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Business, Cumbria, Media, public relations
1

Las Vegas and California here I come

Posted on October 31, 2007 by Stuart Bruce

Next month I’m off on my first US business trip for Wolfstar. First I’m in Las Vegas for the WOMMA Word of Mouth Marketing Summit (November 14-15) and then we’re driving back through California to San Francisco. I did think…
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Business, Marketing, Media, public relations
5

Stupid, lazy PR people, bloggers and media databases

Posted on August 25, 2007 by Stuart Bruce

Tom Coates of the excellent plasticbag.org blog has quite rightly complained about the frequent incompetent pitches he gets from PR firms. Tom thinks the reason is because Stephen Davies included him in his list of the Top 100 UK Blogs….
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Business, Marketing, Media, public relations, social media
2

Is the UK ready for Politics 2.0?

Posted on July 25, 2007 by Stuart Bruce

Mark Hanson has an interesting article on The Guardian’s commentisfree… asking if Britain is ready for politics 2.0. It’s well worth a read if you’re interested in PR and social media, even if you’re not particularly political. I’m not sure…
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Media, Politics, social media
3

Journalists must learn not judge everyone by their low moral standards

Posted on July 21, 2007 by Stuart Bruce

In January I wrote “My New Year wish is for everyone to think nicer”. I was bemoaning the fact that so many journalists and bloggers have such a nasty, pessimistic view of life. One of the issues that was making…
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Government, Media, Politics

Transparency and spin in politics

Posted on June 2, 2007 by Stuart Bruce

PR consultant and prominent Conservative blogger Ellee Seymour isn’t too impressed by Cameron’s appointment of ex-News of the World editor Andy Coulson as the Tory’s new PR chief. However, the most interesting part of her post is the discussion in…
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Media, Politics, public relations

More great media pitching tips

Posted on May 11, 2007 by Stuart Bruce

Guy Clapperton – freelance journo on all things small business, IT and Dr Who (have I missed anything Guy?) – has shared some great tips for how you should always pitch journalists – or not Technorati tags: PR, public relations,…
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Business, Media, public relations
2

Chinwag Live PR Unspun report

Posted on April 25, 2007 by Stuart Bruce

Last night’s Chinwag Live PR Unspun event was very well attended. Not much to add to Neville Hobson’s post as for me it was mainly an opportunity to meet old and new friends and associates such as Neville, Lloyd Davies…
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Business, Media, public relations, social media

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