Archive | PRCA

PRstack #2 picture

Free #PRstack #2 book with 30 how to guides for hacking your PR practice, tactics and strategy

I’m privileged to be a member of the PRstack community created by Stephen Waddington, past president of the Chartered Institute of Public Relations and chief engagement officer at Ketchum. We’ve just published our second book and it has got 30 new chapters each providing a detailed how-to guide on using digital tools to improve PR practice. […]

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PRCA digital PR report 2015

PRCA Digital PR Report 2015 need for more digital PR training and digital PR budgets expected to grow

The Public Relations Consultants Association (PRCA) has revealed the findings of its Digital PR Report 2015, with insights across the following key areas: In-house budgeting for blogger outreach continues to grow and PR agencies increasingly entrusted with this work Web design and build is a huge growth area for PR agencies as service is increasingly […]

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What will you post on Twitter in 14 days time? graphic

What will you post on Facebook or Twitter in 14 days’ time?

The UK government’s new bill restricting trade unions has an alarming proposal in it that has potentially devastating negative consequences for people working in public relations, digital communications and social media including members of the CIPR and PRCA. I invited Antonia Bance, the TUC’s head of campaigns and communications to write a guest post explaining […]

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CIPR fellow logo

PR – the public relations profession – being a member, joining in and taking part

I’ve been a member of the Chartered Institute of Public Relations (CIPR) since I was a student (long before it added the chartered to its name). When I ran a PR consultancy I ensured it joined the Public Relations Consultants Association (PRCA) and late last year I joined it as an individual member. I’ve recently […]

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Newspaper Licensing Agency beaten to a pulp by PRCA and Meltwater

Today the European Court of Justice in Luxembourg ruled in favour of the Public Relations Consultants Association (PRCA) and Meltwater in their five-year battle with the UK’s Newspaper Licensing Agency (NLA). The CJEU has quite sensibly ruled that browsing and viewing articles online does not require authorisation from the copyright holder. This is a victory […]

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World Communications Forum and C4F Awards in Davos

World Communications Forum and C4F Awards in Davos

The Communications on Top World Communication Forum 2013 and (C4F) Communication for Future Awards in Davos take place this week. There is great line-up of speakers including: Paul Holmes, founder and CEO of The Holmes Report and SABRE awards; Andre Manning, vice president corporate communications for Royal Philips Electronics; Anne Villemoes, head of communications for […]

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PR ethics - European Association of Communication Directors' debate

PR ethics – European Association of Communication Directors’ debate

In December I took part in a fascinating panel debate on ‘Defining ethics for today’s communicators’ at the European Association of Communication Directors‘ forum in Amsterdam. It was facilitated by Mike Cooper, editor-in-chief of the Holland Herald and the other panellists were Andre Manning, the vice president and global head of external communications at Royal […]

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