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How PR can use Flipboard to create magazines

By + on May 14, 2013 in Content, corporate communications, Public Affairs, public relations, social media, Social Networks

Flipboard is one of the new generation of news readers that provide a slick app to let you subscribe to news and topics on media websites, blogs and other social media and social networks. The latest updates make it really easy to create your own magazine by curating interesting content that you find. There are [...]

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CIPR president election for 2014

By + on May 8, 2013 in CIPR, corporate communications, Public Affairs, public relations, social media

The election for the 2014 president of the Chartered Institute of Public Relations (CIPR) has sparked several fascinating debates on both public relations and the future and relevance of the CIPR. What is without question is that this time, in Dr Jon White and Stephen Waddington, we have two absolutely outstanding candidates for president. I [...]

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PR, Wikipedia and BP–a sorry tale

By + on March 28, 2013 in Business, CIPR, corporate communications, Crisis Communications, Government, Politics, Public Affairs, public relations, Reputation Management, social media

I spent yesterday at the European Parliament in Brussels running a training session for MEPs and their staff about Wikipedia and best practice. Most of what I said was based on the CIPR’s Wikipedia Best Practice guidelines that we produced last year in co-operation with Wikimedia and I had a small hand in helping to create. [...]

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UK Social Media Awards

By + on March 19, 2013 in Awards, CIPR, Crisis Communications, PRCA, Public Affairs, social media

Entries have just opened for the UK Social Media Awards 2013 which are now in their fourth year having previously been known as the Some Comms Awards. I’ve been a judge since the start and am pleased to say that I’m judging again this year alongside some great people including: PRCA chair Sally Costerton; Frank [...]

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PR ethics – European Association of Communication Directors’ debate

By + on January 14, 2013 in CIPR, corporate communications, Ethics, PRCA, Public Affairs, public relations, social media, Training

In December I took part in a fascinating panel debate on ‘Defining ethics for today’s communicators’ at the European Association of Communication Directors‘ forum in Amsterdam. It was facilitated by Mike Cooper, editor-in-chief of the Holland Herald and the other panellists were Andre Manning, the vice president and global head of external communications at Royal [...]

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Analysis of Rotherham by-election and foster parents news on Twitter

By + on November 27, 2012 in Politics, Public Affairs, social media, Yorkshire

An analysis of recent tweets mentioning the word Rotherham throws up some interesting results. The first graph looks at the ‘level of buzz’ on different days and perhaps not surprisingly the top day was November 25, the day after the news came out that social workers at Rotherham council had removed three children from their [...]

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TweetLevel for PR, public affairs and corporate communications

By + on November 27, 2012 in corporate communications, Measurement and Evaluation, Public Affairs, public relations, Reputation Management, social media

There are a lot of Twitter analysis, influence, measurement and evaluation tools. A lot! However, for PR and corporate communications professionals TweetLevel from Edelman is definitely worth a look and there is new version just released. For a start it is designed by people who really understand public relations, corporate communications, public affairs and the relationship [...]

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The Stuart Bruce Daily via Paper.li

By + on November 22, 2012 in corporate communications, Public Affairs, public relations, social media

I’ve been publishing The Stuart Bruce Daily using paper.li for a while and it has never been something that I’ve put a great deal of effort into. In fact it always felt a bit ‘spammy’ to me and I often thought about stopping it. The reason I kept it going is that it does seem [...]

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Share This Too: Social media for PR professionals

By + on November 20, 2012 in CIPR, Public Affairs, public relations, social media

Earlier this year I was one of several contributors to the ‘best-selling’ PR book Share This: The Social Media Handbook for PR Professionals. It was published by Wiley in July and on pre-sales alone became a best-selling PR book on Amazon (which admittedly doesn’t require huge volumes of sales!) Despite the breadth of is content [...]

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UK coalition government mind map infographic

By + on May 16, 2012 in corporate communications, Government, Infographic, Politics, Public Affairs

To mark the first two years of the UK’s Conservative/Liberal Democrat coalition government the bright folks at Insight Public Affairs have put together a great mind map infographic of the policy issues. Insight has mapped out the: ‘headline policy drivers spanning: the economy; public service reform; localism; welfare reform; and, the international agenda.’ The mind [...]

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