The Communications on Top World Communication Forum 2013 and (C4F) Communication for Future Awards in Davos take place this week. There is great line-up of speakers including: Paul Holmes, founder and CEO of The Holmes Report and SABRE awards; Andre Manning, vice president corporate communications for Royal Philips Electronics; Anne Villemoes, head of communications for [...]
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Public relations isn’t part of marketing
This blog post started as a comment on Stephen ‘Wadds’ Waddington’s thought-provoking article about ‘The public relations industry’s confidence problem’, but it was so thought-provoking the comment rapidly became too long. His central thesis is that public relations is too introspective and needs to have more confidence of the role it plays in the broader [...]
Corporate communications videos need good stories and emotions
The predictions are that 2013 is the year when video becomes an even more important corporate communications and PR channel than it already is. The problem I’ve got is that personally I think a lot of the ‘great’ videos that people share are just more than a bit rubbish. However, just as I’m thinking how [...]
PR training international blog visitors
Next week’s World Communications Forum in Davos has PR and corporate communications speakers and delegates from dozens of different countries so I thought it would be interesting to take a look at where visitors to my public relations blog come from. Not surprisingly for an English language blog most are from the UK and USA. [...]
Twitter password attack is reminder why corporate social media security is important
The Twitter password security breach is a good reminder of why it is important to always protect yourself by using good online security. You should be doing it on your personal accounts, but if you are responsible for corporate social media accounts it is even more important to get it right. They are more vulnerable [...]
PR ethics – European Association of Communication Directors’ debate
In December I took part in a fascinating panel debate on ‘Defining ethics for today’s communicators’ at the European Association of Communication Directors‘ forum in Amsterdam. It was facilitated by Mike Cooper, editor-in-chief of the Holland Herald and the other panellists were Andre Manning, the vice president and global head of external communications at Royal [...]
PR and corporate communications conferences in early 2013
There is a raft of interesting public relations and corporate communications conferences on my radar at the moment, some of which I’m speaking at, others simply attending and others that just look good. Reputation in Financial Services, London, UK 22 January Now in its fourth year (I’ve previously been a speaker) it looks at how [...]
The truth about dishonesty by RSA Animate
The RSA in London produces RSA Animate an excellent series of animations on a variety of topics. Courtesy of public relations academic Philip Young I’ve just watched this thought provoking one on “The truth about dishonesty”. It’s well worth the eleven minutes it takes to watch and you’ll want to view it full screen so [...]
Top in-house PRs on Holmes Report Influencer 100 list
The Holmes Report has just published the latest edition of The Influence 100 list of the world’s most important in-house communicators which I blogged about last year when the first list came out. As you’d expect all those who responded to the survey are responsible for hiring and firing public relations consultancies. The number responsible [...]
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Public relations isn’t part of marketing
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How PR can use Flipboard to create magazines
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PR ethics – European Association of Communication Directors’ debate
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PR, Wikipedia and BP–a sorry tale
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EE customer service eventually comes up trumps
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Tom Foremski Thought Leaders event at the CIPR
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How PR can use Flipboard to create magazines
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Celebrate Europe Day today
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CIPR president election for 2014
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UNICEF reminds people Facebook Likes don’t save lives
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Julio Romo: Stuart, a great piece. Indeed Flipboard feature of...
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Steve MacDonald: Facebook can actually create awareness to what is ...
Stuart Bruce
Award-winning international communications trainer and consultant specialising in online PR, digital corporate communications,digital public affairs and social media. Frequent international media commentator and conference speaker.