Archive | public relations RSS feed for this section

Journalists – the real spin doctors?

Trevor Cook’s post about journalists being the real spinners requires no comment just agreement.

Read full story · Comments { 1 }

Christina Odone should learn to tell the truth

PR 101. Always read the whole publication before responding. As soon as I had finished reading ‘Press and PR partnership – networking or not working’ and Anne Summer’s letter on the same subject I broke off eating my lunch to…

Read full story · Comments { 6 }

The truth about PR and journalism

COPY OF LETTER TO MEDIA GUARDIAN Anne Summers (Media Letters, April 10) will be pleased to know that PR can claim moral equality with journalism as the Chartered Institute of Public Relations’ code of conduct has the same regard to…

Read full story · Comments { 1 }

Forthcoming engagements

Over the next couple of months I’m attending and speaking about blogs, blogging, reputation management, corporate communications and public relations at a number of events: April 13, Leeds – Government News Network / Trinity & All Saints College – Postgraduate…

Read full story · Comments { 0 }

Using flags and badges for networking

As someone who has organised conferences and dinners I like this idea for seating people using badges and flags to indicate what they are interested in.

Read full story · Comments { 0 }

Online now beats newspapers

For those who still underestimate the implications of the internet on communications and media think about the fact that online advertising grew by 65.6 per cent in 2005 to £1.4 billion. National newspaper advertising was only worth £1.9 billion. They…

Read full story · Comments { 1 }

Ethical link love

For the best analysis I’ve read so far on the new PR blog that shalt not be named (or linked to!) read “Ethically promoting a PR blog… c’mon kids…” by Tom Murphy. By the way I didn’t actually find it…

Read full story · Comments { 0 }

Leeds Met Uni Professor Anne Gregory podcast interview

Two mentions in one day for Philippe Borremans’ Conversationblog as he reveals that his first podcast (available this evening) will feature an interview with PR Professor Anne Gregory from Leeds Metropolitan University. They will be talking about the recent EU…

Read full story · Comments { 0 }

PR surveys work even when they are junk

Journalists frequently criticise public relations people for using ‘bogus’ surveys and research in order to secure media coverage. Quite right to in many cases as many of these so called surveys and research projects are constructed on very weak foundations….

Read full story · Comments { 4 }

Guy Kawasaki: The Art of Sucking Down

Guy Kawasaki has quite a long post on what he calls “The Art of Sucking Down”. He’s right but I’d simplify it to: Treat everyone like you’d like to be treated yourself Be nice, genuine and honest and most people…

Read full story · Comments { 0 }