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Blogging requires passion and authority. Which leaves out most people.

I’m not always a huge fan of Hugh MacLeod’s cartoons. But this one appealed:

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Hartlepool Mail editor moves to Yorkshire Evening Post

UK Press Gazette reports that Hartlepool Mail editor Paul Napier has been named editor of the Yorkshire Evening Post. The appointment follows the departure of Neil Hodgkinson to become editorial director of Cumbrian Newspapers, where he started work this week….

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Wal-mart targeting bloggers for sympathetic stories

While I’m blasting Asda Wal-mart for its unethical union-bashing policies it appears that in the USA it is using Edelman PR to identify bloggers who have written sympathetic or positive posts about it. Edelman is then asking the bloggers for…

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Milliband to become first blogging cabinet minister

The Sunday Times is reporting that David Milliband (who was orginally from Leeds) is to become the first blogging cabinet minister. It’s a typical tacky Sunday Times story with more spin than a fairground ride. They lead on the rather…

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GMB, Asda and trade union blogs

I’ve argued before that blogs present a potentially powerful communications tool for trade unions. Blogs could provide a way for individual union members to explain their point of view directly to the public. Individual workers are nearly always at a…

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Will this idea help a PR student improve her CV/resume?

Over the years I’ve helped several PR students to improve their CVs (and portfolios). Some of them have even found jobs, hopefully my advice was a help rather than a hindrance. Leeds Metropolitan University student Alexandra Pullin has just blogged…

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Marketing Leeds fiasco gets worse

On my Stuart’s Soapbox blog I’ve just written a rather lengthy post about the shambles that is Marketing Leeds. I won’t repeat it all here but for anyone with an interesting in marketing, ethics or new media it is probably…

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Ex-Labour general secretary Matt Carter resurfaces

Congratulations to Matt Carter, the previous general secretary of the Labour Party who has become the managing director of the new London office of WPP-owned opinion researcher Penn, Schoen and Berland. PR Week quotes Matt as saying that PSB intends…

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New small business advice wiki

Dennis Howlett at Accman Pro has an interesting idea to create a small/start-up business community resource wiki. What a fantastic idea. Coincidentally I’d already started thinking about how we could use social media such as blogs and wikis to provide…

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The challenge of winning new business

There is quite a lot of new business buzz around at the moment for Bruce Marshall Associates (BMA PR). Last week I did a pitch in central London to a company that has recently opened a UK office. They face…

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