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PR measurement and digital communications two biggest skills gaps for PR

PR skills gaps

The Qualifications for Communicators Trends Survey 2015 reveals that PR measurement is the top skills gap and digital communications/social media is the top skill that respondents want to address in the next 12 months. After measurement the next two biggest skills gaps identified… Continue Reading

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Twitter Transparency Report reveals US government is top demander of private information

The Twitter Transparency Report published today reveals that the US government has made more demands that Twitter hands over private information about users than every other government combined. The US government has made 679 ‘User Information Requests’ of which Twitter… Continue Reading

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NeverSeconds shows why PR needs to be respected

Lots of buzz about #neverseconds and almost universal ridicule of Argyll and Bute Council’s statement (see Update Three below as the council has now unethically tried to hide its incompetence) in response. The story is that nine-year old Martha Payne has been… Continue Reading

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Russian Embassy digital barbecue

On Thursday I was a guest of Ambassador Alexander Yakovenko at the Russian Embassy in London. The embassy was hosting an invite only reception for ‘top British bloggers‘. The event kicked off with two lively and informative panel discussions. Both… Continue Reading