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Blogging requires passion and authority. Which leaves out most people.

By + on March 10, 2006 in Business, public relations, Reputation Management

I’m not always a huge fan of Hugh MacLeod’s cartoons. But this one appealed:

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Wal-mart targeting bloggers for sympathetic stories

By + on March 7, 2006 in Business, CSR, public relations, Reputation Management

While I’m blasting Asda Wal-mart for its unethical union-bashing policies it appears that in the USA it is using Edelman PR to identify bloggers who have written sympathetic or positive posts about it. Edelman is then asking the bloggers for…

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Ex-Labour general secretary Matt Carter resurfaces

By + on March 3, 2006 in Business, CSR, Government, Politics, public relations, Reputation Management

Congratulations to Matt Carter, the previous general secretary of the Labour Party who has become the managing director of the new London office of WPP-owned opinion researcher Penn, Schoen and Berland. PR Week quotes Matt as saying that PSB intends…

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The challenge of winning new business

By + on March 1, 2006 in Business, Leeds, Marketing, public relations, Reputation Management, Self Promotion, Yorkshire

There is quite a lot of new business buzz around at the moment for Bruce Marshall Associates (BMA PR). Last week I did a pitch in central London to a company that has recently opened a UK office. They face…

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Asda Wal-Mart, Tim Allan, Portland PR and the GMB

By + on February 27, 2006 in Business, CSR, Government, Leeds, Politics, public relations, Reputation Management

PR Week’s diary column carried an interesting snippet that I think deserves far greater attention. It reports that Portland PR, the firm set-up by ex-Downing Street aide Tim Allan, has been engaged in some appalling activity. On behalf of its…

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Warwick blogs win CIPR Pride Midlands award

By + on February 21, 2006 in Business, CIPR, public relations, Public Sector, Reputation Management

Last Friday the Midlands region of the Chartered Institute of Public Relations announced thre results of its Pride awards. The results and case studies are now available on the Pride website. Interesting to see that the University of Warwick’s in-house…

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Podcast to support media relations campaign

By + on February 21, 2006 in Business, Marketing, Podcast, public relations, Reputation Management

The Nations Brand Index usually gets decent media coverage so it’s interesting to see that to support the latest report it has produced a podcast with an interview with Simon Anholt. It’s not strictly a podcast at you can’t subscribe…

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After Bad Pitch Blog we have Bad Hack Blog

By + on February 20, 2006 in Business, public relations, Reputation Management

How many PRs will be willing to contribute stories to the Bad Hack Blog? Inspired by the Bad Pitch Blog it covers the flip side of the coin – the misdemeanours of journalists. Although unlike the Bad Pitch Blog it…

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BlogCode to find bloggers like you

By + on February 17, 2006 in Business, Politics, public relations, Reputation Management, Technology

BlogCode is an interesting new project that lets you score a blog by 20-30 questions and using a growing database then helps you to find similar blogs according to the scores. I coded A PR Guru’s Musings yesterday and I’ve…

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PCW starts small business IT section

By + on February 17, 2006 in Business, public relations, Reputation Management, Self Promotion

PCW is starting a new monthly small business IT section that will include a feature plus 6-7 pages of hardware and software product reviews. It’s being put together by Alan “a star in the IT firmament” Stevens . Sounds good….

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