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Edelman PR 2.0 Weekend Summit for Next Generation Professionals

By + on July 14, 2007 in Business, Marketing, public relations, social media

Edelman continues to be setting the pace for how global public relations consultancies are responding to social media and the changing nature of PR. Edelman has its critics, mainly because it has made a fair few mistakes, but that’s largely…

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Don’t be so hard on Debbie Weil

By + on July 13, 2007 in Marketing, public relations, social media

Debbie Weil, the author of the Corporate Blogging Book, is getting hard time for appealing to fellow blogging PRs to seed a client’s corporate blog with comments. Allan Jenkins and Neville Hobson, both blogging PR professionals I normally agree with,…

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We’re recruiting – send us your CVs

By + on May 12, 2007 in Business, Marketing, public relations, social media, Yorkshire

Things are moving quickly here at Bruce Marshall Associates, of which I’ll reveal more very soon. But in the meantime we have an immediate need for a good account executive: What we want: Good writers – you don’t need to…

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Sign up for Delivering the New PR 2.0

By + on May 9, 2007 in Business, Marketing, public relations, social media

Roll up, roll up and sign up for Delivering the New PR 2.0. This is the latest event in the successful series of conferences organised by the University of Sunderland to inform PR, marketing and communications professionals about the latest…

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Loic Le Meur on helping Sarkozy’s internet campaign

By + on May 8, 2007 in Business, Politics, social media

Loic Le Meur is a talented blogger and entrepreneur who recently stayed into politics when he was asked to help out as an adviser on Nicolas Sarkozy’s internet campaign. In my opinion he certainly helped the wrong candidate to win,…

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The law of the blog – US

By + on May 7, 2007 in Business, social media

Aviva Directory has published a list of 12 important US laws every blogger should know. Issues covered include: deep-linking (with far more sensible advice than the Chartered Institute of Public Relations code gives you); use of images; stolen content; data…

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Chinwag Live PR Unspun report

By + on April 25, 2007 in Business, Media, public relations, social media

Last night’s Chinwag Live PR Unspun event was very well attended. Not much to add to Neville Hobson’s post as for me it was mainly an opportunity to meet old and new friends and associates such as Neville, Lloyd Davies…

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PR 2.0 is PR 1.0 – again

By + on April 24, 2007 in Business, public relations, social media

Brian Solis has an interesting post about what PR 2.0 is and isn’t. My view remains that this is an evolution, not a revolution. Brian is absolutely right to say that it isn’t just about Web 2.0. All the online…

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Think before you Twitter

By + on April 17, 2007 in Business, Media, public relations, social media, Technology

It’s really quick and easy to Twitter. Some people appear to use it as an online stream of thought. Edelman’s Steve Rubel obviously wasn’t thinking when he Twittered: “PC Mag is another. I have a free sub but it goes…

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PR Unspun at Chinwag

By + on April 17, 2007 in Business, public relations, social media

Chinwag Live’s next London event is PR Unspun on April 24. I’m still not sure if I’m going to be in London that day, but if I am then I’ll certainly be there. There’s a great panel chaired by Mike…

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