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TweetLevel for PR, public affairs and corporate communications

By + on November 27, 2012 in corporate communications, Measurement and Evaluation, Public Affairs, public relations, Reputation Management, social media

There are a lot of Twitter analysis, influence, measurement and evaluation tools. A lot! However, for PR and corporate communications professionals TweetLevel from Edelman is definitely worth a look and there is new version just released. For a start it is designed by people who really understand public relations, corporate communications, public affairs and the relationship [...]

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The Stuart Bruce Daily via Paper.li

By + on November 22, 2012 in corporate communications, Public Affairs, public relations, social media

I’ve been publishing The Stuart Bruce Daily using paper.li for a while and it has never been something that I’ve put a great deal of effort into. In fact it always felt a bit ‘spammy’ to me and I often thought about stopping it. The reason I kept it going is that it does seem [...]

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The perfect Twitter client

By + on November 20, 2012 in public relations, social media, Social Networks, Technology, Training

Neville Hobson has an interesting post on the latest iteration of TweetDeck. Like Neville I was an original TweetDeck fan, in fact we were probably both amongst the first to use it after Ian Dodsworth launched it. When Twitter acquired TweetDeck and re-launched it I continued to use the original Adobe Air version for a [...]

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Share This Too: Social media for PR professionals

By + on November 20, 2012 in CIPR, Public Affairs, public relations, social media

Earlier this year I was one of several contributors to the ‘best-selling’ PR book Share This: The Social Media Handbook for PR Professionals. It was published by Wiley in July and on pre-sales alone became a best-selling PR book on Amazon (which admittedly doesn’t require huge volumes of sales!) Despite the breadth of is content [...]

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Online PR conference speaking

By + on November 13, 2012 in corporate communications, Ethics, Measurement and Evaluation, public relations, social media

A couple of weeks ago I spoke at the Share This: CIPR Social Media Conference 2012 and I have got a few more speaking gigs coming up later this year. It is great to see quite a few friends and acquaintances also speaking at some of them. Social Media in a Corporate Context 2012 This [...]

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European Communication Monitor 2012

By + on July 5, 2012 in corporate communications, public relations, social media

The European Communication Monitor 2012 has just been published. It is the largest transnational survey on strategic communication worldwide and almost 2,200 professionals from 42 countries participated. I haven’t had time to study it in-depth yet (the full report weighs in at 121 pages), as it is important to understand that this isn’t some light-weight [...]

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Social media newsrooms workshop at CIPR Social Summer

By + on June 27, 2012 in CIPR, public relations, social media

Social media newsrooms and modernised media relations is the title of the CIPR Social Summer seminar that I’m delivering on Thursday evening. It’s at the Russell Square headquarters of the Chartered Institute of Public Relations and starts at 17:00. 28 June 2012 – Social Media Newsrooms With Stuart Bruce, International Communications Consultant and Trainer at Stuart [...]

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Twitter active users in Arab countries

By + on June 8, 2012 in Infographic, MENA, Research, social media

Interesting new infographic showing the number of active Twitter users in the Middle East and North Africa (MENA). The most useful stats are the ones that show the percentage of population penetration as the 215,000 figure for Egypt reflects its larger population as despite the hype since the Arab Spring penetration is only 0.26%. The [...]

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Diamond Jubilee social media by Clarence House

By + on June 1, 2012 in social media

Clarence House is the official residence of The Prince of Wales and The Duchess of Cornwall – or Charles and Camilla. It’s also what they use as their social media ‘handle’. One thing that I like is that they are not just using the obvious social media channels, but are also using less well known [...]

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Corporate communications heads split on social media

By + on May 28, 2012 in corporate communications, public relations, Reputation Management, Research, social media

Corporate communications heads agree (82%) that discussions in social media and social networks can impact on a company’s overall reputation and licence to operate, but are split on how seriously it should be taken. Forty per cent said that criticism in social media channels was taken too seriously while 46% disagreed. The report also looks [...]

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