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How PR can use Flipboard to create magazines

By + on May 14, 2013 in Content, corporate communications, Public Affairs, public relations, social media, Social Networks

Flipboard is one of the new generation of news readers that provide a slick app to let you subscribe to news and topics on media websites, blogs and other social media and social networks. The latest updates make it really easy to create your own magazine by curating interesting content that you find. There are [...]

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UNICEF reminds people Facebook Likes don’t save lives

By + on May 2, 2013 in Measurement and Evaluation, Social Networks, Video

This video from UNICEF Sweden is a powerful reminder that Facebook Likes don’t really mean much, despite the obsession by some in the advertising and marketing business. In UNICEF’s case it quite literally tells us that Facebook Likes don’t save lives.         UNICEF Sweden Likes don’t save lives TV commercial Picture from [...]

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UK spends 13 minutes of every hour on social

By + on April 25, 2013 in Infographic, Media, Research, social media, Social Networks

Even in 2013 you find sceptics who don’t appreciate how the internet and the social web is disrupting traditional media consumption. Experian Hitwise has just published research that shows in 2012 the UK spent 37 billion hours online, but as that is far too big a number to comprehend it has helpfully distilled it into [...]

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Ten years of blogging today

By + on April 23, 2013 in public relations, Self Promotion, social media, Social Networks

Today it is 10 years since my first blog post on April 23, 2003 when I became the first councillor in the UK start a blog. My PR blog followed shortly after and the first post was on July 8, 2003. I’d like to say I had amazing insight and realised then how important blogs [...]

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Why Facebook matters for UK politicians

By + on December 13, 2012 in Government, Politics, Social Networks

You still meet many politicians who are sceptical about the value of Facebook. A familiar story is that they are too busy in their day-to-day life as a local councillor doing case work, attending community meetings, leafleting and door knocking to bother with Facebook. Many also see Facebook as being for young people and they [...]

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The perfect Twitter client

By + on November 20, 2012 in public relations, social media, Social Networks, Technology, Training

Neville Hobson has an interesting post on the latest iteration of TweetDeck. Like Neville I was an original TweetDeck fan, in fact we were probably both amongst the first to use it after Ian Dodsworth launched it. When Twitter acquired TweetDeck and re-launched it I continued to use the original Adobe Air version for a [...]

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Map of social network use around the world

By + on June 11, 2012 in Infographic, Research, Social Networks

The world map of social networks is updated every six months by Vincenzo Cosenza. The latest shows that Facebook is continuing its relentless growth and dominates much of the globe. The most obvious exceptions are Russia, China and Iran. The other big two remain Twitter and LinkedIn. In Russia the top networks are Odnoklassniki and [...]

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Middle East expansion for Facebook

By + on May 26, 2012 in Infographic, Research, Social Networks

A new infographic illustrates how Facebook is being used in the Middle East, North Africa and the Gulf. To take advantage of rapid growth of Facebook in the Middle East Facebook is opening a new office in Dubai to focus on dealing with advertisers from the Gulf. The new Facebook office will initially just have [...]

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Speaking at SAScon | Search–Analytics–Social Media conference

By + on April 23, 2012 in Self Promotion, SEO, social media, Social Networks

I’m delighted to be once again one of the speakers at the excellent SAScon Search – Analytics – Social Media conference. I’m going to be talking about ‘Social Commerce – Show Me the Money’. It promises some great content with lots to learn and some excellent networking opportunities. One of the keynote speakers is Bruce [...]

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New timeline for Facebook pages infographic

By + on March 27, 2012 in Business, Politics, Public Affairs, Social Networks

I’m currently writing a more detailed guide to how politicians and campaigners can use the new timeline for Facebook pages, but in the meantime here’s an interesting infographic from iFrame Apps:

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