I’m delighted to be once again one of the speakers at the excellent SAScon Search – Analytics – Social Media conference. I’m going to be talking about “Social Commerce – Show Me the Money”. It promises some great content with lots to learn and some excellent networking opportunities. One of the keynote speakers is Bruce [...]
I’m currently writing a more detailed guide to how politicians and campaigners can use the new timeline for Facebook pages, but in the meantime here’s an interesting infographic from iFrame Apps:
BDO has published an interesting report into the current use of social media within local government in the UK. BDO worked with Municipal Journal (MJ) to conduct a survey to find out how 67 local authorities are currently using social media to support a range of services. The report Updating your status: From housing and [...]
Social media research company Altimeter has released a new report authored by Jeremiah Owyang that provides a good overview of social media management systems. As the use of social media grows within companies and large organisations there is a need to be able to coordinate the management of a wide range of accounts with potentially [...]
Today Econsultancy published its new State of Social Report 2011. It make interesting reading. Thanks to Econsultancy I was lucky enough to get a sneak preview and was able to provide some comments on its findings. I’ve published my comments at the end of this report, but if you’re responsible for any aspect of social [...]
This week’s PRWeek Public Affairs: Soap Box is a short op-ed by me on the importance of social media to public affairs professionals. This is the original piece, before I edited it down to fit PRWeek’s word count. As party conference season ends we’ve seen how all of the political parties have enthusiastically adopted social [...]
New research by Insites Consulting has revealed a wealth of fascinating statistics about social media use around the world: 347 million or 73% of European Internet users use social networks 50% of social network users are connected to brands People become a fan on Facebook because they like the product, not because of the advertising [...]
Over the last six years I’ve worked on developing a lot of social media policies – for multinational companies, large and small UK companies, public sector and voluntary/not-for-profit organisations – but I’ve got to confess this is the best idea I’ve seen so far. It’s one of those killer ‘wish I’d thought of that’ moments: [...]
Pharmaceutical companies with Facebook pages were until today in the privileged position of being totally in control of their pages with users unable to post comments on their walls. Today, Facebook rescinded this privilege and turned comments on. The previous policy gave the pharmaceutical industry a degree of protection not afforded to companies in other [...]
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