Klout has today added five new networks that you can connect to your Klout account to improve your Klout score. The five new social networks are Instagram, Tumblr, Blogger, Last.fm and Flickr. Coming soon are Facebook pages, Quora, Yelp, Posterous and WordPress.com. On the face of it this is a good thing, but I’m [...]
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Are new Klout connected social networks a dilution?

Social media Top Trumps infographic
My friends at Freestyle Interactive have created this brilliant social media Top Trumps. It rates some of the leading social media and social network platforms in traditional Top Trumps style with scores for active users, world reach, usability and cutting edge. Facebook is top trump for active users, while Google+ wins for cutting edge. For [...]

The real social network experts are elephants
We’re recently back from an unforgettable three weeks in Sri Lanka where we were lucky enough to see wild Asian elephants close-up in their natural habitat. That’s why I was fascinated to see (via the Daily Mail!) some new research that shows that elephants have larger social networks of ‘friends’ than scientists previously thought. Previous [...]
Some Comms Awards – last chance to enter
This year I’ve again got the honour of being one of the judges in the second annual Some Comms Awards. There are 19 different categories to enter, including a new one – the Mark Hanson Award, in honour of our colleague Mark Hanson to recognise the brightest and most promising social media communicator under 30 [...]
Social business consultants – the Emperor’s new clothes
Is social business the new badge for the social media expert? Judging by some of the events I’ve attended and an increasing number of blog posts I’ve read recently it could well be. Let’s start off with the fact that it’s yet another ‘social’ term that’s been stolen by those who appear to think the [...]
Social PR 2011
It’s not often I get the luxury of being able to attend a conference that I’m not speaking at, so I’m looking forward to attending the Social PR 2011 conference on February 28. Not only will it be good to catch up with great speakers such as Philip Sheldrake and Michael Nutley (editor in chief [...]
Can Twitter improve equality in the workplace?
A line in Amelia Torode’s latest blog post got me thinking about how social media and social networks could have an important role to play in improving equality in the workplace. Despite a raft of legislation the UK’s employment landscape is far from equal and the gap between pay and opportunities between men and women [...]
The ultimate social media CV?
Three Auburn University students have created ‘Operation Hug Taylor Swift’ which I think is one of the best social media ‘campaigns’ I’ve seen. Why? It had a specific objective and it achieved it. Michael Wekall, Ryan Leander and Matthew Mahaffey had a simple mission "Do whatever it takes to wrap our arms around Taylor Swift." [...]
Labour iPhone app boosts voter contact
It looks like all reporting of new media innovation in the election campaign by the MSM is now being seen through the same yellow prism of all their other reporting i.e. look for things that make the Liberal Democrats look good/bad and get it in the paper. In the last week we’ve seen breathless reporting [...]
Social media and YouTube to get you voting
Iain Dale and Total Politics magazine have released a cracking YouTube video of Bucks Fizz’s Eurovison winner ‘Making Your Mind Up’ to encourage people to vote. It features a host of famous political figures and celebrities including Alastair Campbell, Ann Widdicombe, Nigel Farage, Chris Mullin, Phil Willis, Peter Tatchell, Lynne Featherstone, all-party band MP4 and [...]
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Public relations isn’t part of marketing
February 4, 2013
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How PR can use Flipboard to create magazines
May 14, 2013
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PR ethics – European Association of Communication Directors’ debate
January 14, 2013
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PR, Wikipedia and BP–a sorry tale
March 28, 2013
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EE customer service eventually comes up trumps
January 10, 2013
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Tom Foremski Thought Leaders event at the CIPR
May 14, 2013
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How PR can use Flipboard to create magazines
May 14, 2013
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Celebrate Europe Day today
May 9, 2013
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CIPR president election for 2014
May 8, 2013
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UNICEF reminds people Facebook Likes don’t save lives
May 2, 2013
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Julio Romo: Stuart, a great piece. Indeed Flipboard feature of...
- Flickr Announces One Free Terabyte Of Storage Space Per User, Officially Beating Everyone | whatsweb: [...] How PR can use Flipboard to create magazines...
- Facebook’s iPhone Culture Builds An Overzealous Home On Android | whatsweb: [...] How PR can use Flipboard to create magazines...
- Big Brands Want Ads On Instagram, But Facebook Is Focused On Growth For Now | whatsweb: [...] How PR can use Flipboard to create magazines...
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Steve MacDonald: Facebook can actually create awareness to what is ...
Stuart Bruce
Award-winning international communications trainer and consultant specialising in online PR, digital corporate communications,digital public affairs and social media. Frequent international media commentator and conference speaker.