A PR Guy's Musings: Stuart Bruce

Who is winning the UK political social media battle?

By Stuart Bruce on October 31, 2011 in Infographic, Politics, Public Affairs, social media

Meltwater and The Holmes Report have created an infographic of the UK’s political social media scene. The report focuses on the volume and sentiment of online buzz for David Cameron, Nick Clegg and Ed Miliband, from May to September of this year, searching through more than 200 million sources to provide insight into the popularity [...]

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Liam Fox and Adam Werritty put lobbying back on the agenda

By Stuart Bruce on October 17, 2011 in CIPR, Ethics, Government, Politics, Public Affairs, social media

The Liam Fox and Adam Werritty saga has absolutely nothing to do with legitimate public affairs practice, but unfortunately it has served to put lobbying firmly back in the media and political spotlight. Today’s Guardian has an interesting article that analyses the coalition government’s meetings with external representatives in the first 10 months of coming [...]

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Russian Embassy digital barbecue

By Stuart Bruce on October 15, 2011 in Government, Public Affairs, public relations, Public Sector, Reputation Management, social media

On Thursday I was a guest of Ambassador Alexander Yakovenko at the Russian Embassy in London. The embassy was hosting an invite only reception for “top British bloggers”. The event kicked off with two lively and informative panel discussions. Both discussions were chaired by Mark Flanagan, the former Head of Strategic and Digital Communications in [...]

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Public Affairs: Soap Box | PRWeek

By Stuart Bruce on October 7, 2011 in CIPR, Public Affairs, public relations, Self Promotion, social media, Social Networks

This week’s PRWeek Public Affairs: Soap Box is a short op-ed by me on the importance of social media to public affairs professionals. This is the original piece, before I edited it down to fit PRWeek’s word count. As party conference season ends we’ve seen how all of the political parties have enthusiastically adopted social [...]

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Public affairs and social media on CIPR TV and training webinar

By Stuart Bruce on October 3, 2011 in CIPR, Public Affairs, public relations, Self Promotion, social media

Public affairs and social media is very much on the agenda for the Chartered Institute of Public Relations (CIPR) at the moment with both a CIPR TV special and a training webinar on public affairs and social media. Firstly, this Thursday (October 6) at 17:00 there is a special public affairs double bill on [...]

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Public relations intern policies

By Stuart Bruce on September 27, 2011 in public relations

Yesterday I attended a lively fringe meeting at the Labour Party conference organised by the IPPR (Institute of Public Policy Research) on “Forgotten Youth? Jobs and skills for a new generation”. The speakers included Andy Burnham MP (Shadow Secretary of State for Education), Katja Hall from the CBI, Stephen Uden from Microsoft UK and former [...]

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Top 10 tips to win a PR award

By Stuart Bruce on September 21, 2011 in Awards, PRCA, public relations, social media

Today’s announcement of the PRCA Awards 2011 shortlist reminded me of a post about top 10 tips to win a PR award that I’d started writing more than six months ago, but never got round to finishing. Over the last 18 months or so I have judged PR and social media industry awards for the [...]

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