Wal-mart targeting bloggers for sympathetic stories

While I’m blasting Asda Wal-mart for its unethical union-bashing policies it appears that in the USA it is using Edelman PR to identify bloggers who have written sympathetic or positive posts about it. Edelman is then asking the bloggers for…

Read full story Comments { 1 }

Flogging a dead horse

I always read Stuart Jones’ BusinessMatters blog so I’m not sure how I missed this post about the tribal wisdom of the Dakota Indians which says that “When you discover that you are riding a dead horse, the best strategy…

Read full story Comments { 1 }

Milliband to become first blogging cabinet minister

The Sunday Times is reporting that David Milliband (who was orginally from Leeds) is to become the first blogging cabinet minister. It’s a typical tacky Sunday Times story with more spin than a fairground ride. They lead on the rather…

Read full story Comments { 0 }

GMB, Asda and trade union blogs

I’ve argued before that blogs present a potentially powerful communications tool for trade unions. Blogs could provide a way for individual union members to explain their point of view directly to the public. Individual workers are nearly always at a…

Read full story Comments { 0 }

Will this idea help a PR student improve her CV/resume?

Over the years I’ve helped several PR students to improve their CVs (and portfolios). Some of them have even found jobs, hopefully my advice was a help rather than a hindrance. Leeds Metropolitan University student Alexandra Pullin has just blogged…

Read full story Comments { 3 }

Marketing Leeds fiasco gets worse

On my Stuart’s Soapbox blog I’ve just written a rather lengthy post about the shambles that is Marketing Leeds. I won’t repeat it all here but for anyone with an interesting in marketing, ethics or new media it is probably…

Read full story Comments { 0 }

Ex-Labour general secretary Matt Carter resurfaces

Congratulations to Matt Carter, the previous general secretary of the Labour Party who has become the managing director of the new London office of WPP-owned opinion researcher Penn, Schoen and Berland. PR Week quotes Matt as saying that PSB intends…

Read full story Comments { 0 }

New small business advice wiki

Dennis Howlett at Accman Pro has an interesting idea to create a small/start-up business community resource wiki. What a fantastic idea. Coincidentally I’d already started thinking about how we could use social media such as blogs and wikis to provide…

Read full story Comments { 0 }

All the UK national newspaper RSS feeds in one place

Journalism.co.uk reports that the editor of the Oldham Chronicle diligently searches for ‘Oldham’ on all the national newspaper sites each morning. The poor soul. Just imagine how long this must take him/her. My trusty FeedDemon does all that for me….

Read full story Comments { 3 }

The challenge of winning new business

There is quite a lot of new business buzz around at the moment for Bruce Marshall Associates (BMA PR). Last week I did a pitch in central London to a company that has recently opened a UK office. They face…

Read full story Comments { 0 }