STUART BRUCE

Founder and CEO of Wolfstar, the award winning global public relations and social media consultancy - winner of UK CIPR's Best Use of Social Media Award 2009.

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Future of public relations and social media – the truth according to Mashable

Yesterday Mashable had an absolutely ridiculous article on the ‘Future of public relations and social media’.

Some of its analysis and expert opinion was truly breathtaking in its simplicity.

News releases still aren’t dead

First up for being wrong is the assertion that the press release is dead. Please, we were there

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August 18th, 2010 | Tags: , , | Category: Measurement and Evaluation, Public Relations, Reputation Management, Social Media | View Comments

Stuart Bruce speaks for Wolfstar at PR Week and Communicate conferences

Tomorrow, I’m speaking at two public relations conferences. The first is the PR Week PR and Digital Media 2010 conference and the second is Communicate’s Reputation on Financial Services.

At the PR Week conference I’m on an expert panel called ‘Ask The Experts What Not To Do In Social Media: Brand Surgery

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June 21st, 2010 | Category: Public Relations, Reputation Management, Self Promotion, corporate communications | Comments are closed

Social media newsroom X Factor at Communicate corporate communications conference

I attended Communicate Magazine’s Social Media in a Corporate Context conference last week and sat on the ‘judging’ panel for a session which aimed to examine social media newsrooms in the style of an X Factor audition. The other ‘judges’ were Ruth Sunderland (Business Editor of The Observer) and Sam Proctor (Director of

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May 4th, 2010 | Category: Business, Media, Public Relations, Reputation Management, Social Media, Technology, corporate communications | Comments are closed
 
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