Tag Archives | BBC

Norwegian PM’s taxi video was a fake

Norwegian PM’s taxi video was a fake

Last weekend the political chattering classes, PR community and mainstream media got very excited about a brilliant campaign initiative by Norwegian Labour Party prime minister Jens Stoltenberg. It was a simple, but effective idea. Put him in a taxi driving around Oslo listening to what normal voters had to say and film it with a […]

Read full story · Comments { 0 }

TUC using video to win public support for public sector strikes

From a professional communications perspective it’s interesting to see how the TUC (Trades Union Congress) is making good use of online video. Yesterday a poll about the Day of Action for the BBC showed that 61% of the public believe public sector workers are justified in going on strike over pension changes. It will be […]

Read full story · Comments { 0 }