The irrepressible David Meerman Scott is back again with another great take on the fool’s errand of the quest to calculate the ROI of social media:
Tag Archives | measurement
Klout adds topic pages – as preview perk for influential users
Another day, another new announcement from Klout. This time it’s topic pages: Topic pages on Klout are coming! Dig deeper into topics, see the top influencers, the most influential content, and the latest activity around topics. Klout topic pages launch in September, but only for selected news – Klout is treating the preview as a [...]
A Framework for Social Analytics research report
Altimeter Group produces some great research and it’s latest research report makes great reading. The Framework for Social Analytics research report was published yesterday and tackles that frequently asked question ‘What is the ROI of social media?’ Now we all know that’s an impossible question to answer truthfully, but this report provides a framework and [...]
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Public relations isn’t part of marketing
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How PR can use Flipboard to create magazines
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PR, Wikipedia and BP–a sorry tale
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Corporate communications videos need good stories and emotions
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CIPR president election for 2014
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Is is time to abandon lobbying and target voters directly?
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Welcome to the CIPR–together we are stronger than we are alone
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Lies, damned lies trade unions and lobbyists
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Tom Foremski Thought Leaders event at the CIPR
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How PR can use Flipboard to create magazines
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Derek Hodge: But it's not exactly "legislation made in haste...
- Weekly comms news round up 16/05/13 - Cision UK: [...] How PR can use Flipboard to create magazines...
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Julio Romo: Stuart, a great piece. Indeed Flipboard feature of...
- Flickr Announces One Free Terabyte Of Storage Space Per User, Officially Beating Everyone | whatsweb: [...] How PR can use Flipboard to create magazines...
- Facebook’s iPhone Culture Builds An Overzealous Home On Android | whatsweb: [...] How PR can use Flipboard to create magazines...
Stuart Bruce
Award-winning international communications trainer and consultant specialising in online PR, digital corporate communications,digital public affairs and social media. Frequent international media commentator and conference speaker.