Tag Archives | PR

Back to the Future of Comms

Back to the Future of Comms and the Marketing Leaders’ Masterclass

Just a quick alert to two fantastic PR and marketing events that I’m speaking at later this month: Marketing Leaders’ Masterclass | 21 April | Leeds A rare opportunity for me to do something in Leeds. The Marketing Leaders’ Masterclass has been put together by John McCambley and is being attended by some of the […]

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PR and social media set for continued growth

PR and social media set for continued growth

Lots of new research around at the moment that point to a positive future for the public relations business. Yesterday, the Financial Times published the fifth FTSE350 Boardroom Bellwether survey which revealed that almost half the boards of the UK’s largest public companies have not discussed their social media strategies in the past 12 months. […]

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Newspaper Licensing Agency beaten to a pulp by PRCA and Meltwater

Newspaper Licensing Agency beaten to a pulp by PRCA and Meltwater

Today the European Court of Justice in Luxembourg ruled in favour of the Public Relations Consultants Association (PRCA) and Meltwater in their five-year battle with the UK’s Newspaper Licensing Agency (NLA). The CJEU has quite sensibly ruled that browsing and viewing articles online does not require authorisation from the copyright holder. This is a victory […]

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Davos World Communication Forum highlights

Davos World Communication Forum highlights

The World Communication Forum in Davos is the most international and diverse of all the conferences I attend around the world. This year was no exception with public relations professionals from around the globe including Belgium, Brazil, Bulgaria. Croatia, Denmark, France, Germany, Hong Kong, Hungary, India, Italy, Malaysia, Mexico, Netherlands, Portugal, Russia, Switzerland, Turkey, Ukraine, […]

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The future of PR at the World Communication Forum in Davos

The future of PR at the World Communication Forum in Davos

Tomorrow at the World Communication Forum in Davos I’m leading a panel discussion on the future of the public relations industry provocatively titled ‘PR is dead vs. Long live the all PR channel’. We’ve got a fantastic line-up of panellists: Paul Holmes – the founder and CEO of The Holmes Report, the global PR magazine […]

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Top 10 reasons it pays to blog for business

Top 10 reasons it pays to blog for business

This blog post sets out some of the main benefits of blogging for business, public relations, public affairs and corporate communications. It doesn’t just apply to business but could equally well apply to not-for-profit organisations, governments, politicians and non-governmental organisations. It’s a follow up to a post I wrote in December about ‘Why blogging still […]

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Why blogging still matters for public relations

Why blogging still matters for public relations

This year I celebrated the tenth anniversary of my A PR Guy’s Musings blog. Some of the other early pioneers of blogging have recently written about whether blogs are still relevant. The first was a post by Tom Foremski, who left the Financial Times to become the first journalist to quit mainstream media to write […]

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