Tag Archives | public affairs

Top 10 reasons it pays to blog for business

Top 10 reasons it pays to blog for business

This blog post sets out some of the main benefits of blogging for business, public relations, public affairs and corporate communications. It doesn’t just apply to business but could equally well apply to not-for-profit organisations, governments, politicians and non-governmental organisations. It’s a follow up to a post I wrote in December about ‘Why blogging still […]

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Who owns social media?

Who owns social media?

I spoke on yesterday’s Chartered Institute of Public Relations (CIPR) panel at Leeds Business Week where we inevitably touched on the hoary old question of who owns social media. It’s hard to believe that a question we were asking 10 years ago is still being debated today. My view is that no one discipline or […]

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Share This Too online buzz

Share This Too: More Social Media Solutions for PR Professionals, the follow up to the best-selling Share This: The Social Media Handbook for PR Professionals is published on August 30. It’s already attracting a lot of online buzz and on pre-sales alone has taken the number one slot in Amazon’s ‘Hot New Releases in Sales […]

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Social media monitoring guide for PR professionals

Social media monitoring guide for PR professionals

Social media monitoring is one of the fundamental building blocks of starting to integrate social media and social networks into your public relations strategy. If you aren’t listening and understanding then you can’t start to enter the conversation in a meaningful way that will start to help you achieve real organisational and business objectives. The […]

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Why the world of PR is changing by Alastair Campbell

Why the world of PR is changing by Alastair Campbell

When I did the PRConversations PRoust Questionnaire I cited Alastair Campbell as my PR hero. A choice that was criticised by some who simply see him as the master of the dark arts of spin and old command and control communications. I said that Alastair is much maligned and misunderstood, not only for what he […]

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Is is time to abandon lobbying and target voters directly?

Is is time to abandon lobbying and target voters directly?

Today’s CITYA.M. carries an op-ed by communications consultant James Frayne. He argues that “It’s time for business to abandon lobbying and target voters directly”. The problem I’ve got with his argument is that actually that’s exactly what a lot of effective lobbying already does. When Oxfam was successfully campaigning for the global Arms Trade Treaty […]

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Edelman Capital Staffers Index 2011

Edelman Capital Staffers Index 2011

Edelman and StrategyOne, its global public affairs team, has just released the 2011 Capital Staffers Index which ‘analyses top trends in global public affairs and communications.’ It’s the third such annual report and is based on interviews with more than 500 senior staffers (legislative directors and above – not sure what job title this translates […]

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Lobbying is helping a boy to get a puppy

Lobbying is helping a boy to get a puppy

Billy wants a puppy so he has to lobby his parents. Hill & Knowlton in Canada the USA has put this promotional video together to help demonstrate the positive side of public affairs and lobbying – how experts can help you communicate with government.

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Did Bingle bungle blog on Pickles?

Did Bingle bungle blog on Pickles?

Online public affairs and using social media and the internet for analysing and influencing public policy isn’t as well advanced in the UK as it is in the USA where Washington lobbyists use it far more than public affairs professionals do in Westminster, Whitehall and Brussels. Last month I ran a training webinar for the […]

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Who is winning the UK political social media battle?

Who is winning the UK political social media battle?

Meltwater and The Holmes Report have created an infographic of the UK’s political social media scene. The report focuses on the volume and sentiment of online buzz for David Cameron, Nick Clegg and Ed Miliband, from May to September of this year, searching through more than 200 million sources to provide insight into the popularity […]

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