Tag Archives | social media

Social media map infographic

Social media map infographic

The plethora of social media and social network platforms out there sometimes makes it difficult to keep up with them all, which is where Overdrive Interactive’s social media map should come in useful. Unfortunately, while it’s a good starter, it misses out too many sites and platforms to make it truly useful. For example under […]

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@gmpolice Twitter

Greater Manchester Police @gmpolice Twitter gaffe and apology

Greater Manchester Police is one of the public sector organisations that is leading the way in its use of social media. But, if you’re at the forefront of new innovations it’s inevitable that you’ll make the occasional mistake. And that is what happened to Greater Manchester Police this morning. For the last few day it […]

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Klout topic pages

Klout adds topic pages – as preview perk for influential users

Another day, another new announcement from Klout. This time it’s topic pages: Topic pages on Klout are coming! Dig deeper into topics, see the top influencers, the most influential content, and the latest activity around topics. Klout topic pages launch in September, but only for selected news – Klout is treating the preview as a […]

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A Framework for Social Analytics

A Framework for Social Analytics research report

Altimeter Group produces some great research and it’s latest research report makes great reading. The Framework for Social Analytics research report was published yesterday and tackles that frequently asked question ‘What is the ROI of social media?’ Now we all know that’s an impossible question to answer truthfully, but this report provides a framework and […]

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New Klout social networks

Are new Klout connected social networks a dilution?

Klout has today added five new networks that you can connect to your Klout account to improve your Klout score. The five new social networks are Instagram, Tumblr, Blogger, Last.fm and Flickr. Coming soon are Facebook pages, Quora, Yelp, Posterous and WordPress.com.   On the face of it this is a good thing, but I’m […]

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UK law firms social media top 100

Today The Lawyer has published an alternative ‘ranking’ of UK law firms based on their Klout scores. The main problem with it is that it is compiled using Klout and just looks at the ‘corporate’ social media premises, which by definition aren’t likely to be very social. Far more interesting would have been to have […]

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The real social network experts are elephants

We’re recently back from an unforgettable three weeks in Sri Lanka where we were lucky enough to see wild Asian elephants close-up in their natural habitat. That’s why I was fascinated to see (via the Daily Mail!) some new research that shows that elephants have larger social networks of ‘friends’ than scientists previously thought. Previous […]

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Caveman uses email

Who am I? PR, public relations or social media?

Over the last few months I’ve been involved in a fair amount of navel gazing and talking to colleagues, friends and clients about quite what it is I do. The navel gazing has involved lots of reading around the internet of mainstream media articles, research reports, blog posts and presentations as well as brainstorming sessions […]

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Who owns social media? Again.

Who owns social media? The answer is nobody, because it’s the wrong question. Or rather it’s far too simple a question. That was one reason why Benjamin Ellis ‘won’ the Social Media Week debate that I took part in on ‘Who owns social media, PR, SEO, marketing, digital?‘ He won because he wasn’t trying to win it. […]

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