Tag Archives | Stephen Waddington

Top 10 reasons it pays to blog for business

Top 10 reasons it pays to blog for business

This blog post sets out some of the main benefits of blogging for business, public relations, public affairs and corporate communications. It doesn’t just apply to business but could equally well apply to not-for-profit organisations, governments, politicians and non-governmental organisations. It’s a follow up to a post I wrote in December about ‘Why blogging still […]

Read full story · Comments { 1 }
PR practitioners and academics working together

PR practitioners and academics working together

Last week at the NEMO Flashpoints conference at Campus Helsingborg at the University of Lund in Sweden there was discussion both at the conference and online via Twitter about the lack of co-operation and interaction between public relations practitioners and PR academics. This was a topic that was also raised at the PR and Disruption […]

Read full story · Comments { 8 }
Welcome to the CIPR–together we are stronger than we are alone

Welcome to the CIPR–together we are stronger than we are alone

There’s an interesting debate in the comments of a guest post on CIPR president elect Stephen ‘Wadds’ Waddington’s blog. Alister Foye claims Wadds “is one cog in the engine of an oil tanker that has been on the wrong course for over a decade.” This is very much at odds with my experience as most […]

Read full story · Comments { 0 }
CIPR president election for 2014

CIPR president election for 2014

The election for the 2014 president of the Chartered Institute of Public Relations (CIPR) has sparked several fascinating debates on both public relations and the future and relevance of the CIPR. What is without question is that this time, in Dr Jon White and Stephen Waddington, we have two absolutely outstanding candidates for president. I […]

Read full story · Comments { 1 }
Public relations isn’t part of marketing

Public relations isn’t part of marketing

This blog post started as a comment on Stephen ‘Wadds’ Waddington’s thought-provoking article about ‘The public relations industry’s confidence problem’, but it was so thought-provoking the comment rapidly became too long. His central thesis is that public relations is too introspective and needs to have more confidence of the role it plays in the broader […]

Read full story · Comments { 12 }