Building an effective social media campaign was the theme of a Hansard Society and Economic and Social Research Council (ESRC) roundtable I attended in Portcullis House at Westminster last week. It was a two part event with the first half consisting of campaign ‘insiders’ and the second of campaign ‘observers’. The first half was chaired [...]

Twitter seeks PR help
Irina Slutsky of AdAge reports that Twitter is looking for a New York, and maybe London, PR consultancy to support its growth. According to AdAge Twitter is “already in talks with a mix of large and small PR firms”. The search is being led by Sean Garrrett, Twitter’s VP-communications, who joined Twitter last year from [...]

PR winners and losers–August 14
PR winners and losers is a couple of days late this week, not good for its second outing, but my take this week is: PR Winner Greater Manchester Police is this week’s PR winner for its excellent use of social media that demonstrate how social media and social networks can be a greater force for [...]

Greater Manchester Police @gmpolice Twitter gaffe and apology
Greater Manchester Police is one of the public sector organisations that is leading the way in its use of social media. But, if you’re at the forefront of new innovations it’s inevitable that you’ll make the occasional mistake. And that is what happened to Greater Manchester Police this morning. For the last few day it [...]
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