Since the launch a lot of the initial hype about Twitter’s six second Vine videos has thankfully died down. The latest to use Vine is the White House which has used it for the first time to promote the annual White House Science Fair. I was a sceptic at launch and remain so, but am [...]
Tag Archives | Twitter

Google Reader is a big loss to PR practice
I’m trying and failing to make sense of the numerous blog posts and articles about the demise of Google Reader. For PR and journalism it was more than just another web service, it is actually a fundamentally important tool that vastly increases your ability to do your job well. Ironically I’ve hardly ever used the [...]

Twitter password attack is reminder why corporate social media security is important
The Twitter password security breach is a good reminder of why it is important to always protect yourself by using good online security. You should be doing it on your personal accounts, but if you are responsible for corporate social media accounts it is even more important to get it right. They are more vulnerable [...]

My problems with EE
I’ve deliberately refrained from blogging about the problems I’ve been having with EE and T-mobile over the last week as I’m uncomfortable with the concept of using my ‘online influencer’ status to get customer service problems fixed. But this post by Andrew Grill has prompted me into changing my mind and finishing a post that [...]

TweetLevel for PR, public affairs and corporate communications
There are a lot of Twitter analysis, influence, measurement and evaluation tools. A lot! However, for PR and corporate communications professionals TweetLevel from Edelman is definitely worth a look and there is new version just released. For a start it is designed by people who really understand public relations, corporate communications, public affairs and the relationship [...]
The perfect Twitter client
Neville Hobson has an interesting post on the latest iteration of TweetDeck. Like Neville I was an original TweetDeck fan, in fact we were probably both amongst the first to use it after Ian Dodsworth launched it. When Twitter acquired TweetDeck and re-launched it I continued to use the original Adobe Air version for a [...]
Twitter Transparency Report reveals US government is top demander of private information
The Twitter Transparency Report published today reveals that the US government has made more demands that Twitter hands over private information about users than every other government combined. The US government has made 679 ‘User Information Requests’ of which Twitter has provided some or all of the information demanded in an astonishing 75% of cases. [...]

Twitter active users in Arab countries
Interesting new infographic showing the number of active Twitter users in the Middle East and North Africa (MENA). The most useful stats are the ones that show the percentage of population penetration as the 215,000 figure for Egypt reflects its larger population as despite the hype since the Arab Spring penetration is only 0.26%. The [...]

Social media campaigning in Westminster
Building an effective social media campaign was the theme of a Hansard Society and Economic and Social Research Council (ESRC) roundtable I attended in Portcullis House at Westminster last week. It was a two part event with the first half consisting of campaign ‘insiders’ and the second of campaign ‘observers’. The first half was chaired [...]

Twitter seeks PR help
Irina Slutsky of AdAge reports that Twitter is looking for a New York, and maybe London, PR consultancy to support its growth. According to AdAge Twitter is ‘already in talks with a mix of large and small PR firms’. The search is being led by Sean Garrrett, Twitter’s VP-communications, who joined Twitter last year from [...]
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Public relations isn’t part of marketing
February 4, 2013
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PR ethics – European Association of Communication Directors’ debate
January 14, 2013
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PR, Wikipedia and BP–a sorry tale
March 28, 2013
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EE customer service eventually comes up trumps
January 10, 2013
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How PR can use Flipboard to create magazines
May 14, 2013
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Tom Foremski Thought Leaders event at the CIPR
May 14, 2013
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How PR can use Flipboard to create magazines
May 14, 2013
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Celebrate Europe Day today
May 9, 2013
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CIPR president election for 2014
May 8, 2013
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UNICEF reminds people Facebook Likes don’t save lives
May 2, 2013
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Steve MacDonald: Facebook can actually create awareness to what is ...
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Keith Trivitt: While I can't vote for the new CIPR President (be...
Stuart Bruce
Award-winning international communications trainer and consultant specialising in online PR, digital corporate communications,digital public affairs and social media. Frequent international media commentator and conference speaker.
