UK Labour Party blog to debate future direction

I have often been critical, extremely critical, of the UK Labour Party’s failure to get to grips with social media. But I have to say that it is now getting better and better every week.

The latest move announced by party chair Hazel Blears is a sort-of blog for Labour Party members and supporters to discuss the renewal of the party. On the face of it this is an excellent initiative. It isn’t a blog in the strictest sense, but is a good example of how a blog is just a communications tool that can be used in a variety of ways, depending on your objectives.

DISCLAIMER: I am a Labour Party member.

XP: Stuart’s Soapbox

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Stuart Bruce

International Public Relations Adviser | Trainer | Author | Media Commentator | Conference Speaker | University Lecturer | Online PR | Digital Corporate Communications | Crisis Communications | Digital Public Affairs


  1. It appears to be slightly broken at the moment. Maybe you might use your connectiosn to suggest the delights of a custom 404??

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