These were my top 10 read posts this year:
- Public relations isn’t part of marketing
- How PR can use Flipboard to create magazines
- EE customer service eventually comes up trumps
- Award-winning Romanian tourism PR campaign
- Windows Surface RT rocks
- 20 things 20-year olds don’t get – PR re-mix
- Philips infographic for first quarter financial results
- PR and corporate communications conferences in early 2013
- Social media monitoring guide for PR professionals
- 80 rules of social media – for PR redux
What’s interesting is that several of them follow the ‘rules’ of what make good posts – “How to…”, lists (20 things and 80 rules) and infographics. This is based purely on views as today most interaction doesn’t happen in comments on the blog, but on Twitter, Facebook and Google+.
Interestingly two of the posts were ‘off-topic’ and weren’t primarily about public relations or corporate communications.
Visits came from all over the world:
- United Arab Emirates
The most popular browser was Chrome with 40%, followed by Internet Explorer on 17%, and Firefox on 15%. Windows accounted for 60% of visits, followed by Mac 17% with Linux trailing on 4%. 80% of visits are still from the desktop with 12% from mobiles and 7% from tablets. iOS is the most popular OS, followed by Android and Windows Phone with Blackberry hardly to be seen.
I’ve excluded old posts from 2012 and earlier that continue to be popular because they rank well for certain search terms.