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Stuart Bruce

PR Futurist – modernising public relations for the digital age

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Category: Business

Business, Conference Speaking, corporate communications, PR strategy, public relations, Reputation Management, Self Promotion

The future of PR at the World Communication Forum in Davos

Posted onMarch 10, 2014March 10, 2014

Tomorrow at the World Communication Forum in Davos I’m leading a panel discussion on the future of the public relations industry provocatively titled ‘PR is …

Business, CIPR, corporate communications, Crisis Communications, Government, Marketing, Public Affairs, public relations, Reputation Management, SEO, social media

Top 10 reasons it pays to blog for business

Posted onFebruary 17, 2014February 17, 2014

This blog post sets out some of the main benefits of blogging for business, public relations, public affairs and corporate communications. It doesn’t just apply …

Business, CIPR, Politics, public relations, Self Promotion

New Year’s Resolutions for 2014

Posted onJanuary 1, 2014January 1, 2014

My ten New Year’s resolutions for 2014 are: Be a better husband, father, brother and son. Spend more real life time with friends, colleagues and …

Business, Ethics, public relations, Reputation Management

20 things 20-year olds don’t get–PR re-mix

Posted onJuly 26, 2013July 26, 2013

Forbes has an interesting article by entrepreneur Jason Nazar on ‘20 things 20-year-olds don’t get’. I was going to comment on some of them, but …

Business, Government, Politics, Public Affairs

Lies, damned lies trade unions and lobbyists

Posted onJune 4, 2013June 4, 2013

Yesterday I tweeted that legislation made in haste, is rarely good legislation. It was only after that I discovered that indeed it appears the government …

Business, Politics

Celebrate Europe Day today

Posted onMay 9, 2013May 9, 2013

Today is Europe Day. The anniversary of the 1950 ‘Schuman Declaration’ that started the process that created what is now the European Union. The declaration …

Business, Content, corporate communications, Infographic, public relations

Philips infographic for first quarter financial results

Posted onApril 22, 2013April 22, 2013

Infographics can be fantastic, awful or simply work. This example from Philips is the latter. It simply presents the quarter one earnings for Philips in …

Business, CIPR, corporate communications, Crisis Communications, Government, Politics, Public Affairs, public relations, Reputation Management, social media

PR, Wikipedia and BP–a sorry tale

Posted onMarch 28, 2013March 28, 2013

I spent yesterday at the European Parliament in Brussels running a training session for MEPs and their staff about Wikipedia and best practice. Most of …

Business, CIPR, corporate communications, Marketing, Measurement and Evaluation, Media, public relations, Reputation Management, social media

Public relations isn’t part of marketing

Posted onFebruary 4, 2013February 4, 2013

This blog post started as a comment on Stephen ‘Wadds’ Waddington’s thought-provoking article about ‘The public relations industry’s confidence problem’, but it was so thought-provoking …

Business

Working from home and gorging on cheese from the fridge

Posted onJuly 5, 2012July 5, 2012

After a year working from home again, and occasionally enjoying cheese and biscuits for lunch, I thought I’d share some thoughts about the experience.  Both …

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